Amazon tipped to launch a free, ad-supported music service to take on Spotify

Amazon Echo Dot
Image credit: Amazon

The music streaming wars aren't offer yet, with Amazon reportedly in talks with the big labels about offering an free, ad-supported service to take on Spotify – and it might be launching as early as next week.

That's according to sources speaking to Billboard. Apparently the new service will offer a limited selection of songs but wouldn't cost users anything – a bit like the free tier that Spotify offers.

The new service sounds a lot like Amazon Prime Music, the music selection you get as part of a Prime subscription – only in this case you'd have to listen to ads instead of signing up for Amazon Prime.

Amazon Prime Music offers access to around 2 million tracks, and there's also an Amazon Music Unlimited service, a more direct Spotify competitor – it has tens of millions of songs in its catalog and costs an additional monthly fee.

Is there an Echo in here?

It's easy to see where the new service would slot in – on Amazon Echo devices. Right out of the box users would be able to start playing music without making any payments or signing up for another service.

You've currently got a whole host of ways to play music through an Echo, including connecting a phone via Bluetooth or adding Apple Music or Spotify through the Alexa app on your phone.

This new service, if it actually appears, would in theory be more convenient than those options – at least for the casual music listener who only wants to hear a couple of the latest hits every now and again.

If Billboard is right and the service does launch next week, Spotify will no longer be the only music streaming service offering a free, ad-supported tier.

Via Engadget

TOPICS
David Nield
Freelance Contributor

Dave is a freelance tech journalist who has been writing about gadgets, apps and the web for more than two decades. Based out of Stockport, England, on TechRadar you'll find him covering news, features and reviews, particularly for phones, tablets and wearables. Working to ensure our breaking news coverage is the best in the business over weekends, David also has bylines at Gizmodo, T3, PopSci and a few other places besides, as well as being many years editing the likes of PC Explorer and The Hardware Handbook.

Latest in Audio Streaming
Apple Music on a tablet, showing a new Listening Guide feature
Apple Music Classical just got 3 excellent perks in its biggest upgrade since launch
An Apple Music pink/pixellated poster advertising DJ with Apple Music
DJ with Apple Music lands, allowing subscribers to build and mix DJ sets directly from its +100 million-song catalog
Spotify's new Concerts Near You playlist feature showing a list of songs by local touring artists
Spotify has launched a new Concerts Near You playlist, making it easier for you to see if your favorite artists are performing in your area
Beatles' Abbey Road streaming on Qobuz, on a smartphone
Qobuz reveals how much it really pays per stream, and I want to see more of this transparency to help us spend money more ethically
A close up of the new web version of Apple Music Classical
Apple Music Classical is now available on the web, but its Mac app is still nowhere in sight
Spotify AI DJ on a phone being held in a hand
Hey AI DJ, put a record on: Spotify seems set to let you speak to its AI DJ
Latest in News
inZOI promotional material.
inZOI has become the most wishlisted game on Steam, but I wouldn't get too caught up in the hype
Xbox Series X and Xbox wireless controller set to a green background
Xbox Insiders are currently testing a new Game Hub feature that looks useful, but I've got mixed feelings about it
A stylized depiction of a padlocked WiFi symbol sitting in the centre of an interlocking vault.
Broadcom warns of worrying security flaws affecting VMware tools
Microsoft Surface Laptop and Surface Pro devices on a table.
Hate Windows 11’s search? Microsoft is fixing it with AI, and that almost makes me want to buy a Copilot+ PC
Oura Ring 4
Activity tracking on Oura Ring is about to get a whole lot better, but I've got bad news about your step count
Google Pixel Buds Pro 2
Cleaned your Pixel Buds Pro 2 recently? If not, you might be getting worse sound