Arthur Root

Arthur Root is the Founder and CEO of Nostra, a product suite dedicated to optimizing ecommerce sites for performance in an impatient world. Since its founding in 2020, Nostra’s ability to deliver faster site speeds has helped brands, such as BRUNT, Pashion Footwear, Earthing, and Eat Mila, drive revenue and lower cost per click. Having grown up in the Bay Area, Arthur has long held a deep interest in technology and startups at large, gaining experience at Appthority, Titanhouse, and Comcast prior to starting Nostra. Arthur is also a partner in Remi, a fast growing, direct-to-consumer and venture-backed mouthguard startup. His love for building companies stems from a deep desire to understand, harness, and enlarge the power of people; be they employees, customers, or personas.