The best free logo maker delivers a creative space for designing a logo that helps your business stand out. I've been using online design apps for over ten years, and these are my top recommendations for everyone from beginners to professional designers.
Before moving into journalism, I spent a large chunk of my career working in marketing, creating written and visual assets for small businesses. I know what it's like trying to find a logo maker that's free, and one that fits seamlessly into the workflow. I've used a range of the best logo makers and the best graphic design software, too.
In my experience, Canva is still the best free logo maker out there - and arguably the best free design app online. I've always found it easy to use, but intuitive and powerful enough to create a whole range of creative assets beyond logo design.
I've rounded up my top picks below, based on my teams extensive test and review process. Here, I'm looking for logo generators and makers that are completely free to use, while offering a broad set of tools to help designers and professionals create a logo that reflects the brand.
Best free logo maker overall
Canva has long been the favored design tool for marketing teams - and it's certainly one of my favorites for quickly creating logos, designs, and even videos for online use.
Canva Logo Maker is a separate online logo designer found on the homepage. So long as you know how to drag-and-drop or click the mouse, you’ll be able to design a professional logo using this tool.
Operationally, it’s identical to the main Canva tool. You start with a blank canvas, which can be populated with pre-built templates or built from scratch using the stock graphics library. You can then modify each element - image, text, font, color, size, and so on - until the logo matches your concept. Overall, it offers a significant amount of control over your designs.
Canva Logo Maker is completely free to use - but if you’re expanding your visual asset library, the Pro and Enterprise subscription plans pack in more assets and useful tools like the branding toolkit for a consistent brand identity.
Read our full Canva review .
Best free logo maker for businesses
To my mind, there's not a whole lot separating Adobe Express and Canva - both are online design apps with a free logo maker section, and both are very easy to use. But if you're a small business, or you're already using Photoshop, Illustrator, or other Creative Cloud apps, Express will fit neatly into your workflow. It’s one of the best free logo makers out there - you don’t even need any design skill to work it.
When you first launch the browser-based tool, you’re prompted to give a few details: your industry, your business name, your slogan. You’re then asked to select a style that suits you - it’s a limited choice, but covers the basics. Pick a simple icon from the stock library, and you’re done. After a second or two, the tool serves up a selection of AI-created logo designs.
It’s all very user-friendly, chiefly because Adobe’s logo creator does the hard work. This is where the divide between Express and Canva reveals itself. The tool is capable of automatically generating logos for free, based on a few prompts from you. Once created, you’re free to tweak the design’s color and text and download the ready-made logo.
Hit ‘Customize more’ and you’re whisked into the Adobe Express design app to edit your logo further. This works more or less identically to Canva, albeit with additional design tools. And, like Canva, a Creative Cloud Express subscription unlocks more stock assets, tools, and a branding toolkit.
Read our full Adobe Express review .
Best free logo maker for beginners
Hatchful is a free logo maker from Shopify - so it’s primarily built for those who just want to concentrate on running their ecommerce businesses.
It’s one of the best free logo designers for creating iconic designs in seconds in part because, like Adobe, it uses prompts to create templated logos. Unlike Adobe, however, you’re given a lot more choice over styles and business space - and the interface is a lot more playful, too.
You’ll start by defining your industry, a brand aesthetic, and entering the company name and strapline. After this, you’re asked where the logo will be used. This is great if you’re unsure about choosing the right image dimensions and resolutions (a pixelated graphic is all-round bad for business). You can choose websites, social media, even physical stores.
In a split-second, Hatchful delivers a ton of potential options. Keep scrolling and the logos keep coming. Once you’ve found one that most closely mirrors your idea, you can edit the logo. You can modify or switch out every element, but the level of control and customization is lacking here compared to other choices we tested.
At the end of the design process, download the logo pack - it’ll include properly sized assets for all chosen uses, such as a favicon for your website, and banners for social media.
Read our full Hatchful logo maker review.
Best free logo maker for fast designs
DesignEvo’s free logo maker instantly lets you choose between using a template or designing your logo from scratch (although the template route is much more predominantly encouraged) - so, it easily caters to professional designers and beginners alike.
If you opt for a template, you’ll start by selecting the category that best fits your business. Templates are basic, with an icon, a name, and a slogan. Once you select a logo, though, you can then find similar designs or customize the existing one.
From here, the process is the same as starting from scratch. You’re launched into the online design tool, where you can modify each element, while adding fresh icons, text, and shapes. Backgrounds can also be changed to match your company colors.
It’s all very Canva-lite in its approach - there are no image uploads, for example - but that’s no bad thing. For anyone looking for a quick way to create a bespoke logo, DesignEvo offers the best of both worlds.
The tool caps free logo designs to a low-res 300px file that needs copyright attribution. For high-resolution files and more creative options, there are two one-off purchases, depending on what you need.
Read our full DesignEvo logo maker review .
Best free logo maker for website builders
From the team behind the excellent Ucraft website builder comes one of the best free logo makers for businesses. The interface is clean and modern, while the design process is as streamlined as it can be.
Think of Ucraft’s logo maker as a super-simple version of Canva. Categories are limited to Icons, Text, and Shapes, which is ideal if you want a very streamlined logo. But if you have the time and the skill, you should be able to create a complex logo that works for you. Ultimately, Ucraft offers a very basic free AI logo generator - but it’s also very easy to use.
On the free tier, you can download a 600px PNG file. For a high-resolution SVG, you’ll need to purchase the file outright for a one-off fee. That pricing model will suit some budgets better than on-going subscription costs. It's also worth noting that once you've made your free logo, you'll need to click Purchase - but don't worry, you won't need to pay anything for the basic version.
Best free logo maker for intermediates
VistaCreate has a wealth of templates for a myriad of projects, such as business cards, channel art, presentations, and yes, logo creation.
The process is extremely simple: click on ‘Logo’ to be taken to the creation stage. You don’t need to give it any information about yourself. A sidebar will offer you access to all the templates, photos, objects, backgrounds, text styles you’ll need and more. Use a search field to find what you want, and drag it onto the main canvas. You can resize any object and move it around, apply masks, and customise it as you need.
There are some limitations: some tools, such as ‘remove background’ are for paying customers only, as are some templates and images, but you can recognise those that are off limits by a small orange diamond logo lower right on a thumbnail.
The design process is very intuitive, and you even have a choice of format when exporting: PNG, JPG, GIF or PDF. As long as you’re happy with the smallish 500x500 pixel size, there is no charge to download it.
Read our full VistaCreate logo maker review .
Best free AI logo maker
Fancy AI doing all the work for you? Then Namecheap’s got you covered. You’re probably thinking… “isn’t Namecheap a domain name and hosting provider?” Why yes, yes it is, but it also offers a pretty decent and free logo creator - as long as you don’t mind all the automation.
It's not the only free logo generator that uses AI, but it's one of the best implementations for businesses - especially those in the Namecheap ecosystem. The process is super simple: type in your business name and click on the big red button. Choose from a selection of fonts (you need to do that 6 times), your favourite range of colours, your slogan (if you have one), and one of three basic icons.
Almost instantaneously, you’ll be greeted with an endless scrolling page filled with potential basic logo designs, which you’ll have some limited means of customising. It’s all incredibly simple and fast. The only potential downside is having to login (to a free account) in order to download your AI generated design, but that’s more than made up by the fact your file is a vector image, meaning it’s resolution independent. All in under 5 minutes.
Read our full Namecheap Logo Maker review.
Best free logo maker: FAQs
Should I use a free logo maker or a paid one?
You should choose a logo maker based your needs, design experience, and budget. There are plenty of free logo makers that let you get just as creative as those that require a subscription. In many cases, you'll only need to pay to access more advanced logo maker tools and a broader content library. Alternatively, fully featured digital art software will give you a lot more tools and greater control over your creations.
What's the difference between a logo maker and a logo generator?
When you're looking for a free logo maker, you might also come across logo generators. A logo generator takes core information about your business, lets you select key imagery, and generates a basic logo based on these choices. Sometimes, you can customize the image, but not always.
A logo maker sometimes employs the same techniques, but they offer you total, unlimited control over your logo design. They're a much more versatile tool. However, they may be too much for a simple job or for those who don't want to tinker for hours making a logo perfect.
How to choose the best free logo maker
When you’re choosing which free logo maker is best, first look for the tool that best matches your skill-level. You can easily create designs with any of the options we’ve tested - but some, like Canva and Adobe Express offer a lot more control over your artwork. On the other hand, automatic logo generators will build your logo for you with next to no input (or design knowledge) needed.
Also consider where and how you’ll be using your logo. Hatchful and VistaCreate both offer logo packs. So, instead of defining dimensions before you begin, you can quickly create a logo and let the tool generate properly sized assets for different platforms.
It’s important to check your budget. While the best free logo makers are genuinely free, most offer premium upgrades for extra assets and tools. Others limit the viability of your free logo design by restricting its size. If you’re intending to produce a professional logo, or regularly create assets, upgrading may be worthwhile.
Finally, select the tool that best matches your creative workflow. The results will be even better than you imagine.
How we test the best free logo makers
Our team of expert reviewers have gone hands-on with a massive range of design tools like the best digital art and drawing software , the best free Adobe Illustrator alternatives, and even best business card printing services. Whether we're comparing apps for professionals, or analyzing a streamlined design websites, we take the same rigorous approach to our tests and reviews.
When we test the best free logo makers, the first thing we check is that the tool is actually free - no hidden charges, surprise subscriptions, or required credit card details. Any paid-for extras must be highlighted and where restrictions are built into the free version, we’ll note them.
We assess the user interface and experience - the very best should be simple to use, and any advanced practices should be clearly documented. Most follow the same overall layout, so if you’re familiar with one, you’ll find it easier to try another. We also evaluate asset libraries. Top choices will include extras like the best free stock image websites and vector graphics libraries. These are essential for producing logos like no other. We want to see simple-to-use platforms with plenty of content and techniques for producing unique imagery.
Finally, we look at optional pricing plans - and whether upgrading to subscriptions and lifetime licenses offer value for money. However, we always ensure all the best free logo makers are genuinely 100% free to use, with no hidden charges or fees.
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