Nvidia fans, it’s time to get excited - the RTX 5000 series could be set to steamroll the GPU market, according to one Taiwanese supplier

Nvidia GPU Teaser Image
(Image credit: Nvidia)

  • Auras Technology expects Nvidia’s RTX 5000 series to dominate the GPU market
  • Focus among suppliers anticipated to shift towards next-gen GPUs
  • A reveal or teaser could be weeks away

Considering the rumors and supposed leaks of RTX 5000 series GPUs, it’s no surprise that Nvidia’s next-gen GPUs are the current hot topic among PC gamers. Now, a Taiwanese cooling supplier has given us more reasons to get excited about Team Green’s upcoming launch.

Auras Technology manufactures cooling components for discrete GPUs as well as notebooks, motherboards, and servers, and its CEO Yu-Shen Lin has just claimed that Nvidia’s Blackwell GPUs could “seize the markets starting in December” (as revealed by DigiTimes). Lin expects the RTX 5000 series to launch with high levels of interest and demand, similar to what we saw previously with the RTX 4000 series launch.

The official reveal of Team Green’s next-gen GPUs could be closer than ever, with CEO Jensen Huang’s appearance at CES 2025 already confirmed - this will take place in January 2025 with Nvidia’s fierce rivals, AMD, also making an appearance. Team Red isn’t anticipated to compete within the high-end GPU market with a narrowed focus on mid-range, adding further credence to Lin’s expectation of Nvidia dominance.

This latest news corroborates earlier reports suggesting that Nvidia’s production of RTX 5000 series GPUs has stepped up - along with other suppliers, Auras Technology is anticipated to shift priorities toward the new GPU range.

Will this help with the inevitable high demand for the RTX 5000 series?

There is no doubt that the RTX 5000 series GPUs will be highly sought-after once it launches, especially if DLSS 3’s successor delivers major enhancements (though I personally will be upset if Nvidia's ‘DLSS 4’ is exclusive to owners of a 5000-series card). It’s no secret that the next-gen GPUs will be driven by AI, and this could easily draw more attention from PC gamers looking for greater GPU performance.

Scalping has been an issue surrounding PC hardware, particularly for Nvidia fans - while suppliers' current preparation for the new GPUs could help with the expected high demand, there’s only so much that can be done to prevent third-party sellers from taking advantage of the situation.

If the purported price of the RTX 5090 (a hefty $2,500, around £2000 / AU$3900) holds any truth, we could see the worst examples of scalping within the PC hardware market yet. Fingers crossed it isn’t too rough…

You might also like...

TOPICS
Isaiah Williams
Staff Writer, Computing

Isaiah is a Staff Writer for the Computing channel at TechRadar. He's spent over two years writing about all things tech, specifically games on PC, consoles, and handhelds. He started off at GameRant in 2022 after graduating from Birmingham City University in the same year, before writing at PC Guide which included work on deals articles, reviews, and news on PC products such as GPUs, CPUs, monitors, and more. He spends most of his time finding out about the exciting new features of upcoming GPUs, and is passionate about new game releases on PC, hoping that the ports aren't a complete mess.

Read more
An Nvidia GeForce RTX 4080 Super on a desk
What to expect from Nvidia in 2025
The power connector for an Nvidia GeForce RTX 4070 graphics card
Nvidia RTX 5000 prediction suggests RTX 5090 will be a monster flagship GPU... but it’s the RTX 5070 I’m worried about
A mockup of the Gigabyte RTX 4090 Windforce graphics card
Nvidia cranks RTX 5000 GPU hype machine up to full speed, teasing ‘GeForce at CES 2025’ as Witcher 4 trailer drops a big hint
The GeForce RTX logo on the Nvidia GeForce RTX 5090
Another gloomy Nvidia RTX 5000 rumor suggests next-gen GPUs will be price hiked over the MSRP in many cases, and I’m getting worried now
Acer Nitro V16
Rumor suggests Nvidia’s planned launch timeframe for laptops with RTX 5000 GPUs got pushed back - what does this mean for PC gamers?
The Nvidia GeForce 5090 GPU on display at CES 2025
Fresh Nvidia RTX 5090 and 5080 stock rumors again suggest that next-gen GPUs will not be easy to buy
Latest in GPU
A masculine hand holding the Nvidia GeForce RTX 5070 Ti
Budget gamers rejoice as Nvidia RTX 5050 and RTX 5060 are rumored to launch in April
PC Gamer looking happy
AMD might go for Nvidia’s jugular in Q2 with a faster RX 9070 ‘Extreme’ GPU that could leave the RTX 5070 Ti in the dust
An AMD Radeon RX 9070 XT made by Sapphire on a table with its retail packaging
Bad news PC gamers - it seems AMD's aggressively low price for its Radeon RX 9070 GPU will only be for a limited time
NVIDIA GeForce RTX 50 Series image
Nvidia's 572.70 Game Ready Driver promises a black screen fix - but unless you have an RTX 5070 it's probably best to avoid updating for now
An Nvidia GeForce RTX 5080 resting on an RTX 5090 on a gray crafting mat.
Corsair tells us only one of its prebuilt PCs with an RTX 5000 GPU has suffered from chip-level fault, suggesting it’s as rare as Nvidia claimed
An AMD Radeon RX 9070 XT made by Sapphire on a table with its retail packaging
Last-minute AMD RX 9070 XT stock rumors are making me hopeful for a much better launch than Nvidia’s RTX 5000 GPUs – with just one snag
Latest in News
Apple iPhone 16 Review
Three iPhone 17 model dummy units appear in a hands-on video leak
The Samsung Galaxy S25 Edge on display the January 22, 2025 Galaxy Unpacked event.
New Samsung Galaxy S25 Edge may have revealed some key details – including its price
Quordle on a smartphone held in a hand
Quordle hints and answers for Sunday, March 9 (game #1140)
NYT Strands homescreen on a mobile phone screen, on a light blue background
NYT Strands hints and answers for Sunday, March 9 (game #371)
NYT Connections homescreen on a phone, on a purple background
NYT Connections hints and answers for Sunday, March 9 (game #637)
WhatsApp
WhatsApp just made its AI impossible to avoid – but at least you can turn it off