The best Apple Watch 10 deals and prices: how to save on Apple's latest smartwatch

Apple Watch 10 deals
(Image credit: Future)

Apple Watch 10 deals are officially available. The smartwatch is ready to ship starting today, and I'm rounding up the best Apple Watch 10 prices and where you can buy Apple's latest smartwatch.

The Apple Watch 10 was unveiled at Apple's September event as the successor to the Apple Watch 9. The smartwatch starts at $399 / £399 and features the largest and most advanced display we've seen on an Apple Watch. It's also the thinnest and lightest mainline Apple Watch yet, with a wide-angle OLED display that's 40% brighter than its predecessor, making it easier to read apps and texts. Other features include Apple's new S10 chipset, sleep apnea detection, depth gauge, water temperature sensor, and faster charging.

While brand-new Apple devices rarely get discounted, we've spotted a few Apple Watch 10 deals, including a direct discount at Amazon and a trade-in offer at Best Buy in the US. You can also look forward to discounts at upcoming holiday sales, including the 2nd Amazon Prime Day sale and the Black Friday deals event.

The best Apple Watch 10 deals

Where to buy the Apple Watch 10

I've listed where you can buy the Apple Watch 10 in the US and the UK. You can order the smartwatch directly from Apple or third-party retailers like Amazon.

Apple Watch 10 deals in the US

Apple Watch 10 deals in the UK

What is the price of the Apple Watch 10?

The Apple Watch 10 costs $399 / £399 for the 42mm model and $429 / £429 for the larger 46mm display, which is the same starting price as the Apple Watch 9.

If you're interested in a Cellular model, the 42mm is priced at $499 / £499 and $529 / £529 for the 46mm display.

You can also learn more about the iPhone 16 and iPhone 16 Pro and see today's best iPhone 16 deals. You can also browse today's best AirPods 4 deals if you are interested in Apple's new earbuds.

Mackenzie Frazier

Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.