Snapchat, one of the most prominent social media apps, has recently introduced a new Dynamic Stories feature. It will be available in the feed of the app for highlighting news and information for the users.
Snapchat will make stories from the content uploaded by verified media publishers on the web. At the initial stage, the Dynamic Stories feature is available in India, the United Kingdom, the United States, and France for testing. After the successful completion of the testing phase, the feature will be rolled out to more countries in a phased manner.
When it comes to India, the application will be using media partners' RSS feeds to create stories automatically for the Snapchat community in multiple languages like Marathi, English, and Hindi. Furthermore, the company has plans to display the content in more regional languages in the country.
Snapchat dynamic stories content partners
As for India, Snapchat will deliver dynamic stories from various publishers, including Pinkvilla, MissMalini, Vogue India, Times Now, The Quint, Sportskeeda, and GQ India. We can expect more media publications to join Snapchat in the new collaboration.
Snapchat will be integrating with Foot Mercato, GQ France, Paris Match, Gala, Femme Actuelle, Marie Claire FR, Vogue France, and Le Figaro.
In the United States, the social media platform will be partnering with The Wall Street Journal, TMZ, Page Six, New York Post, CNN, Conde Nast, Insider, ESPN, Axios, Complex Networks, Bloomberg, Vogue, and Vice. On the other hand, GQ UK, The Mirror, British Vogue, and The Independent will be the partners of Snapchat in the UK.
What else?
In parallel news, the social media platform has recently started running tests related to a series of new features. Recently, Snapchat has introduced an amazing feature to share videos directly via the YouTube application as stickers in the chat. The receiver of the sticker can just tap on it to get to the video.
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