Click Frenzy 2024: dates for the Main Event and the deals to expect

Click Frenzy The Main Event text in white with LG G4 OLED, Bose QCE II, Samsung Galaxy Watch Ultra, iPhone 15 Pro and Dyson V11 product images.
(Image credit: Future)

Amid the hullabaloo of Prime Big Deal Days and Black Friday, you may have forgotten about Click Frenzy, but we're here to tell you that Click Frenzy's The Main Event sale is just under a month away and signals the final Click Frenzy event of the year.

Kicking off on Tuesday, November 12 at 7pm AEDT and running all the way through until Friday, November 15, the Click Frenzy Main Event sale will be another fantastic opportunity to scoop up some last-minute deals in the lead up to Christmas.

The Main Event event is one of five Click Frenzy sale events to take place throughout the year. Three are dedicated to specific product categories: Glow (beauty), Thrive (outdoors), Travel (self-explanatory) while Mayhem, which took place in May, caters to all produce categories. But, Click Frenzy The Main Event is, as its name implies, the one to really make sure you have marked in your calendar as it promises the biggest and best deals on tech, beauty, home appliances and much, much more.

It's too early to determine the exact deals we'll see in a few weeks time, but we can at least reveal some of the retailers that are likely to take part, given the fact they're available to shop via the Click Frenzy website. Read on to find out which retailers will be getting involved, along with our (educated) deal predictions.

Click Frenzy The Main Event 2024 retailers

Here’s a quick look at some of the top brands and retailers that have participated in previous Click Frenzy sales and that we expect to make an appearance during The Main Event in November.

Click Frenzy The Main Event 2024: Our deal predictions

Given the next Click Frenzy sale is The Main Event, we expect the deals to be the best of all the Click Frenzy sales events in 2024. With that in mind, we expect TVs to feature prominently. The previous Click Frenzy in May saw good discounts on some of the best TVs to be released this year, including flagship models from LG, Sony and Samsung. It's too early to say if they'll rival the expected Black Friday TV deals, but we've been proven wrong before.

Headphones and audio should also see their fair share of discounts too. Sennheiser has already confirmed it will be offering up to 60% off headphones during Click Frenzy, and we'll be hoping other top-performing brands will see similar discounts either directly or via third-party retailers.

Home appliances also tends to be a popular category with everything from vacuum cleaners to coffee machines, air fryers to fans ands and heaters all receiving price cuts during previous sales.

While it may be too early to know the exact deals that will drop during The Main Event, you can view a few of our favourite deals from the last sale, below.

  • Sony A80L 65-inch 4K OLED TV | AU$4,495 AU$3,495 at The Good Guys
  • Apple AirPods Pro 2 (USB-C) | AU$399 AU$349
  • Ninja Dual Zone Air Fryer (AF300) | AU$449 AU$299 at The Good Guys
  • 40% off Emma Comfort mattresses (all sizes)
  • Up to AU$200 HelloFresh with exclusive codes

Click Frenzy The Main Event 2024: what you need to know

What is Click Frenzy?

Click Frenzy is an online sale that brings together thousands of deals from a huge variety of Australian retailers onto one website, with discounts available on tech, appliances, fashion, homewares and more.

Inspired by Black Friday sales in the US, Click Frenzy was created in Australia in 2012 and was originally meant to be held twice a year. There was one sale in May called Click Frenzy Mayhem, and another in November (first called Click Frenzy Go Wild, but now known as The Main Event).

As its popularity grew, Click Frenzy expanded to several sale events throughout the year. There was Click Frenzy Julove in July, and Click Frenzy Travel which has been held in various different months. Click Frenzy also first started as a strictly 24-hour sale – starting at 7pm on one day and ending at 7pm the next – but it has since expanded significantly to 53 hours of deal hunting.

PlayStation 5

The PlayStation 5 dropped to just AU$6 in a Click Frenzy 99% off deal. (Image credit: Mohsen Vaziri / Shutterstock.com)

When is Click Frenzy 2024?

The next Click Frenzy event is called Click Frenzy The Main Event, and it officially starts on Tuesday, November 12 at 7pm AEDT and will run through until Friday, November 15.

We’ve seen several retailers in the past release their discounts a few hours earlier than the official start time, so you can potentially start deal hunting before a huge amount of shoppers jump on the Click Frenzy site. As always, we’ll be listing all the best tech deals right here as retailers make these available.

How does Click Frenzy work?

Click Frenzy collects thousands of deals from dozens of retailers onto a single website where you can easily see what’s available, and you don’t need to be a member to shop any of the deals.

There are benefits to being a member, however. For a start, members get exclusive access to Click Frenzy’s signature 99% off deals. Lucky for us, it’s free to sign up. In previous Click Frenzy sales, the deals have included a PS5 for just AU$6, a Nintendo Switch for AU$5 and Apple MacBooks for just AU$19. These discounts are limited in number, with limited stock, and pop up at random times on the site for members who are ready and waiting (and signed in).

Click Frenzy members also get access to the deals via the website 30 minutes before everyone else.

Is Click Frenzy better than Black Friday?

We’ve been following both Click Frenzy and Black Friday sales for many years now, so we can say from our own experience that Black Friday sales are still generally better than Click Frenzy deals. There are a few reasons for this – firstly, only select retailers participate in Click Frenzy sales, whereas almost all Aussie retailers will get in on the Black Friday shopping bandwagon.

Historically, Amazon Australia and eBay Australia do not participate in Click Frenzy sale events, and we know from experience that these two online-only stores have some of the best deals on Black Friday. Other big-name Aussie stores such as JB Hi-Fi and The Good Guys have joined the Click Frenzy sales on occasion, but they don’t always participate. They do most definitely participate during Black Friday sales.

Click Frenzy 2024: participating retailers

The list of retailers below held Click Frenzy sales during the last event in 2024. While most are expected to return for The Main Event, it's ultimately too early to make a definitive statement. We'll be keeping our eyes peeled for new deals when they arrive on Tuesday, November 12.

Max Langridge
Staff Writer

Max is a senior staff writer for TechRadar who covers home entertainment and audio first, NBN second and virtually anything else that falls under the consumer electronics umbrella third. He's also a bit of an ecommerce fiend, particularly when it comes to finding the latest coupon codes for a variety of publication. He has written for TechRadar's sister publication What Hi-Fi? as well as Pocket-lint, and he's also a regular contributor to Australian Hi-Fi and Audio Esoterica. Max also dabbled in the men's lifestyle publication space, but is now firmly rooted in his first passion of technology.