Steve Jobs was a 'control freak' but 'not intellectually insecure'

Jobs panel at D10
Boys for the Jobs

Former colleagues have reminisced about Steve Jobs at the D10 tech conference, and the picture that emerges is of a passionate man who was just focussed on making the best products.

According to Oracle CEO Larry Ellison, Jobs was like the Henry Ford of the tech industry.

"That was Steve, until it was perfect. And then once it was perfect. And then he moved on to the next problem," Ellison said at the D10 conference in California.

Hence Jobs was "a bit of a control freak," Ellison said. "He wanted to control every aspect. Including how your pay for an item in a store. Or what it looked like in a box."

But despite this incredible attention to detail, Jobs was open to other people's ideas.

"Steve was one of those people where the best idea won," Ellison said. "But you had to persuade him, and he was a smart guy."

All about the product

Pixar's Ed Catmull said Jobs could quickly change his mind about which direction to go in. "It was amazing to see him flip," Catmull said. "But he wanted to see you argue back."

"Steve was not intellectually insecure," Ellison said. "When he decided someone had a better idea, he moved on immediately. He didn't care. All he cared about was building the best product."

Catmull told a story where Jobs argued with the director of A Bug's Life (made by Pixar) over whether the film should be widescreen. He reportedly did it purely to see the director's passion in arguing against him.

But he mellowed in his later years.

"The Steve I knew in the last few years was very kind," Catmull said. "There was a notion of fairness. That wasn't there in the early years."

Via: CNET

TOPICS
Joe Svetlik

Joe has been writing about tech for 17 years, first on staff at T3 magazine, then in a freelance capacity for Stuff, The Sunday Times Travel Magazine, Men's Health, GQ, The Mirror, Trusted Reviews, TechRadar and many more (including What Hi-Fi?). His specialities include all things mobile, headphones and speakers that he can't justifying spending money on.

Latest in Tech
A Lego Pikachu tail next to a Pebble OS watch and a screenshot of Assassin's Creed Shadow
ICYMI: the week's 7 biggest tech stories from LG's excellent new OLED TV to our Assassin's Creed Shadow review
A triptych image of the Meridian Ellipse, LG C5 and Xiaomi 15.
5 amazing tech reviews of the week: LG's latest OLED TV is the best you can buy and Xiaomi's seriously powerful new phone
Beats Studio Pro Wireless Noise Cancelling Headphones in Black and Gold on yellow background with big savings text
The best Beats headphones you can buy drop to $169.99 at Best Buy's Tech Fest sale
Ray-Ban smart glasses with the Cpperni logo, an LED array, and a MacBook Air with M4 next to ecah other.
ICYMI: the week's 7 biggest tech stories from Twitter's massive outage to iRobot's impressive new Roombas
A triptych image featuring the Sennheiser HD 505, Apple iPad Air 11-inch (2025), and Apple MacBook Air 15-inch (M4).
5 unmissable tech reviews of the week: why the MacBook Air (M4) should be your next laptop and the best sounding OLED TV ever
Apple iPhone 16e
Which affordable phone wins the mid-range race: the iPhone 16e, Nothing 3a, or Samsung Galaxy A56? Our latest podcast tells all
Latest in News
Microsoft
"Another pair of eyes" - Microsoft launches all-new Security Copilot Agents to give security teams the upper hand
Cassian Andor looking nervously over his shoulder in Andor season 2
New Andor season 2 trailer has got Star Wars fans asking the same question – and it includes an ominous call back to Rogue One's official teaser
Ncuti Gatwa as The Fifteenth Doctor in Doctor Who
Disney+ drops new trailer for Doctor Who season 2 that promises an epic adventure across time and space
23andMe
23andMe is bankrupt and about to sell your DNA, here's how to stop that from happening
A phone showing a ChatGPT app error message
ChatGPT was down for many – here's what happened
AirPods Max with USB-C in every color
Apple's AirPods Max with USB-C will get lossless audio in April, but you'll need to go wired