Gamescom 2021 is going ahead as a 'hybrid' event – here's how

Gamescom
(Image credit: Gamescom)

Gamescom 2021 is going ahead and is set to be a "hybrid" event, taking place both "on-site in Cologne and online around the world" from August 25 to August 29, 2021.

According to a press release sent to TechRadar by organizer Verband der deutschen Games-Branche, this year's Gamescom will offer "a combination of business platform for the industry, a unique hands-on experience for fans, and a comprehensive safety concept". 

The press release doesn't go into huge detail about which exact elements of the show will be on-site and which will be online, but it does look like the show will run over both – potentially offering the same experiences for attendees whether its online or in-person – similarly to how the show took place last year.

According to the release, which includes a "hybrid concept of Gamescom 2021", there are plans in place for the show to take place as a physical event while adhering to Covid-19 restrictions. Some of these plans include an entertainment area specifically designed for a reduced amount of visitors on-site. This entertainment area will focus "on the testing of new games live on-site" and will also include a digital queue-management system. There are also plans for an "event arena" that will offer space for eSport and cosplay competitions. 

The concept also confirms there are plans for announcement shows like Opening Night Live, a showcase presented by Geoff Keighley, and Gamescom Studio to return this year.

In addition, the conference's business area is due to be expanded to allow for "optimal networking conditions", while a "first ever online B2B platform" called Gamescom biz is due to roll out to allow for online networking.

"With our #B-SAFE4business safety concept and the optimized visitor numbers we ensure the required safety on the fair grounds, even in times of COVID-19," the press release states.

How to get tickets

Gamescom

(Image credit: Gamescom)

Gamescom is one of the only gaming conferences going ahead in any sort of physical capacity this year, with the likes of E3 being canceled for another year. 

According to the press release, tickets for Gamescom 2021 will go on sale in "Early Summer 2021", so we're expecting them to go on sale between May and June. While prices are TBC, you will be able to buy these tickets from the Gamescom Ticket Shop, though it seems (somehow) that super fans will be prioritized.

"In late summer, we are striving to make an on-site Gamescom event possible for the gaming fans again at last," Felix Falk, Managing Director of game – the Association of the German Games Industry and co-organiser of Gamescom stated. "We will hereby be placing a focus on the superfans and the on-site testing of the latest games this year. 

"At the same time, Gamescom 2021 will once again reach millions of people worldwide as a result of the further developed digital offers. The results of the community surveys confirm this concept, which we have developed in close cooperation with many of the most important exhibitors. Without doubt, the preparations for all people involved will be much more demanding than usual in the light of this special situation. But the enthusiasm of the gaming community definitely makes these efforts worthwhile."

Freelance writer

An award-winning games journalist, with seven years of experience in games journalism and a degree in journalism from City University, London, Vic brings experience from IGN, Eurogamer, The Telegraph, VG247, Dot Esports and more to the TechRadar table. You may have even heard her on the radio or speaking on a panel, as she’s previously appeared on BBC Radio 4, BBC Radio 5, BBC Radio Ulster and more. Not only is Vic passionate about games, but she's appeared on both panels and podcasts to discuss mental health awareness. Make sure to follow her on Twitter for more.

Read more
The Future Games Show Spring Showcase
The Future Games Show returns in March for its spring showcase and will include live broadcast from GDC
The Future Games Show Spring Showcase
The Future Games Show returns this week for its Spring Showcase, here's how to watch and what games to expect
A graphic of the PC Gaming Show
Get ready for a bounty of PC games on June 8, as the PC Gaming show is back
Future Games Show Spring Showcase
Future Games Show Spring Showcase to be hosted by Baldur's Gate 3's Jennifer English and everything's Nolan North
The Playstation logo against a blue background
Sony State of Play: when is the next 2025 PlayStation event?
A screenshot of the rideable dragon in Doom The Dark Ages
Upcoming games 2025 for console and PC
Latest in Gaming
Hornet swings their weapon in mid air
Hollow Knight: Silksong gets new Steam metadata changes, convincing everyone and their mother that the game is finally releasing this year
Monster Hunter Wilds
Monster Hunter Wilds Title Update 1 launches in early April, adding new monsters and some of the best-looking armor sets I need to add to my collection
Four operators survey Verdansk. One holds a sniper rifle, one binoculars, another holds is landing with their parachute, while the last wears a skull mask
New Call of Duty: Warzone trailer shows a beautiful rebuilt Verdansk, but some fans want more: 'it won't be the same unfortunately'
Marvel Rivals
Marvel Rivals will get two new hero skins for Moon Knight and Black Panther this week meaning I'll now need to farm even more Units
A close up of the PlayStation symbol at the top of a PS5 Slim console with a white brick background
Sony has dropped a new PS5 update, improving activities and adding more emoji support
The RIG M2 Streamstar attached to a boom arm.
The RIG M2 Streamstar has the world's first Bluetooth audio gateway in a wired gaming microphone
Latest in News
DeepSeek
Deepseek’s new AI is smarter, faster, cheaper, and a real rival to OpenAI's models
Open AI
OpenAI unveiled image generation for 4o – here's everything you need to know about the ChatGPT upgrade
Apple WWDC 2025 announced
Apple just announced WWDC 2025 starts on June 9, and we'll all be watching the opening event
Hornet swings their weapon in mid air
Hollow Knight: Silksong gets new Steam metadata changes, convincing everyone and their mother that the game is finally releasing this year
OpenAI logo
OpenAI just launched a free ChatGPT bible that will help you master the AI chatbot and Sora
An aerial view of an Instavolt Superhub for charging electric vehicles
Forget gas stations – EV charging Superhubs are using solar power to solve the most annoying thing about electric motoring