Canadian Facebook users clean up

Facebook
A survey has found that Canadian Facebook users are increasingly likely to let existing and potential employers view their profile

Reports on how naïve and/or careless Facebook social networkers are leaving themselves open to trouble by allowing uncompromising content on their Facebook profile are commonplance. But now more positive news from Canada suggests many Facebook users have wised up and are now policing their Facebook profiles more carefully.

According to a study of 1200 Facebook users, jointly undertaken by Canadian market research firm ZINC Research, just under half of all respondents said they would be happy to let their employer see their Facebook profile.

"The days of getting drunk and getting all your pictures posted online, that's gone," Brian Singh, managing director of ZINC Research told Reuters.

Facebook driving business

Moreover, the authors of the report also claim that Facebook – far from being something employees use to waste valuable company time with – should be considered as an invaluable ally to business, allowing firms to extend their network and reach valuable new business partners.

“Young adults have adopted Facebook as the de facto communication and networking platform,” said Singh. “Companies that grasp this reality and develop a Facebook-related attraction and retention strategy will better connect to their workforce and get the upper hand in business,” said Singh.

The poll also discovered that out of Facebook’s nine million Canadian users, almost nine in 10 Canadians aged between 18 and 34 years old already had a Facebook account, making it by far the most popular social networking site in Canada.

Latest in Facebook
 Facebook social media app logo on log-in, sign-up registration page
How to delete all your Facebook posts
The Meta logo on a smartphone in front of the Facebook logo a little bit blurred in the background
Meta's new 'Link History' feature for the Facebook app isn't as protective of your data as it claims
The Meta Quest 3 in action
How much more data can Meta collect? Probably a lot, thanks to the Meta Quest 3 and Ray-Ban smart glasses
A laptop screen showing a Facebook Groups page
Scam alert: how to spot hoax posts in your Facebook Groups
Facebook
Facebook Messenger is losing a useful messaging feature soon
mother watching her daughter's activity online
Meta's new Facebook parental controls show social media still doesn't like responsibility
Latest in News
Garmin clippd integration
Garmin's golf watches just got a big software integration upgrade to help you improve your game
Robert Downey Jr reveals himself as Doctor Doom to a delighted crowd at San Diego Comic-Con 2024
Marvel is currently making a major announcement about Avengers: Doomsday's cast on YouTube, and I think it's going to be a long-winded reveal
Samsung QN90F on yellow background
Samsung announces US prices for its 2025 mini-LED TV lineup, and it’s good and bad news
Nintendo Switch Lite
Forget the Nintendo Switch 2, the original Switch is getting one last hurrah in a surprise Nintendo Direct tomorrow
The Samsung Galaxy S25 Edge on display the January 22, 2025 Galaxy Unpacked event.
Samsung Galaxy S25 Edge colors seemingly revealed in new video, and there’s another sign of an imminent launch
Microsoft Copiot Studio deep reasoning and agent flows
Microsoft reveals OpenAI-powered Copilot AI agents to bosot your work research and data analysis