How does Apple's iTunes Digital Copy work?

'Family Guy Presents: Blue Harvest' has only been on sale in the US for a day

It took all of about a day between Family Guy Presents: Blue Harvest going on sale in the US and an enterprising Apple fansite to put Apple's all-new iTunes Digital Copy that comes bundled with the movie to the test.

And according to AppleTVsource.com which ran the test, transferring a DVD that comes bundled with a Digital Copy to your iTunes library ready for your iPod is a fairly quick and straightforward process.

Buyers of DVDs that include the iTunes Digital Copy feature - presently limited to Twentieth Century Fox productions, although other major studios are expected to follow - will open up their DVD boxes to find two discs: a regular DVD for their DVD player, and another disc containing the iTunes Digital Copy for their Mac or PC.

Users simply insert the Digital Copy disc into their computer where a series of on-screen prompts will take over. Apple users are only given the option to store the movie in iTunes, while PC users can choose to store it in either iTunes or Windows Media Player format. Either way, the user must input a code that comes with the documentation before the iTunes Digital Copy is copied across.

Quick copy process

According to AppleTVSource.com, the literature that comes supplied with iTunes Digital Copy discs misleadingly suggests that the digital copy is 'downloaded' from the internet, when in fact it comes directly from the supplied disc.

This is actually a good thing because it means the copy process takes mere minutes rather than hours. The resultant quality is described as being a "little darker" than the regular DVD, but otherwise completely acceptable.

So, given that the quality is good and the process quick and pain free, what's the DRM payback? Well, users will only be able to import each Digital Copy into one iTunes library, and won't be able to make multiple copies thereafter.

So, will it catch on? We think it might well. Not only is it a legal, easy and pain-free way to get a DVD on to your iPod, it's also significantly quicker than other (illegal) methods. For many, that could well turn out to be the clincher.

The TechRadar hive mind. The Megazord. The Voltron. When our powers combine, we become 'TECHRADAR STAFF'. You'll usually see this author name when the entire team has collaborated on a project or an article, whether that's a run-down ranking of our favorite Marvel films, or a round-up of all the coolest things we've collectively seen at annual tech shows like CES and MWC. We are one.

Latest in Websites & Apps
Google Maps on a phone being held in someone's hand
Google Maps is getting two key upgrades, for easier route planning and quicker access to Gemini AI
Quordle on a smartphone held in a hand
Quordle hints and answers for Thursday, March 27 (game #1158)
NYT Strands homescreen on a mobile phone screen, on a light blue background
NYT Strands hints and answers for Thursday, March 27 (game #389)
Quordle on a smartphone held in a hand
Quordle hints and answers for Wednesday, March 26 (game #1157)
NYT Strands homescreen on a mobile phone screen, on a light blue background
NYT Strands hints and answers for Wednesday, March 26 (game #388)
Quordle on a smartphone held in a hand
Quordle hints and answers for Tuesday, March 25 (game #1156)
Latest in News
Garmin clippd integration
Garmin's golf watches just got a big software integration upgrade to help you improve your game
Robert Downey Jr reveals himself as Doctor Doom to a delighted crowd at San Diego Comic-Con 2024
Marvel is currently making a major announcement about Avengers: Doomsday's cast on YouTube, and I think it's going to be a long-winded reveal
Samsung QN90F on yellow background
Samsung announces US prices for its 2025 mini-LED TV lineup, and it’s good and bad news
Nintendo Switch Lite
Forget the Nintendo Switch 2, the original Switch is getting one last hurrah in a surprise Nintendo Direct tomorrow
The Samsung Galaxy S25 Edge on display the January 22, 2025 Galaxy Unpacked event.
Samsung Galaxy S25 Edge colors seemingly revealed in new video, and there’s another sign of an imminent launch
Microsoft Copiot Studio deep reasoning and agent flows
Microsoft reveals OpenAI-powered Copilot AI agents to bosot your work research and data analysis