Facebook defriends the ability to hide your name in search

Facebook privacy features
Facebook is like chairs... chairs with everyone's real name on them

The ability to hide your Facebook profile from someone who searches you by name just changed to "it's complicated."

The social networking company announced today that its seldom used "Who can look up my timeline by name?" feature will be gone in the coming weeks.

"The search setting was removed last year for people who weren't using it," reminded Michael Richter, Facebook's chief privacy officer, in a blog post today.

"For the small percentage of people still using the setting, they will see reminders about it being removed in the coming weeks."

No more false sense of security

Facebook noted that its "Who can look up my timeline by name?" privacy feature could create a false sense of security.

It didn't stop anyone from reaching your profile when your name popped up in a story or on a mutual friend's timeline.

It also spurred plenty of puzzled "I can't find you on Facebook" remarks when two people were legitimately attempting to become friends on the social network.

"The setting made Facebook's search feature feel broken at times," said Richter. "People told us that they found it confusing."

The new norm

This false sense of security is being replaced by controls on individual posts that you share, which Facebook calls "the best way to control what people can find about you."

In an effort to better inform its one billion users of this, Facebook plans to remind everyone that public posts can be seen by everyone, including people they may not know.

This warning message will be supplemented with a notice of how to change the audience settings for each post.

It also suggests visiting the privacy settings page within your Facebook account to quickly limit what you've shared in the past.

There's certainly more control over individual posts, but complete anonymity on Facebook is going out as a more populated Graph Search comes in.

Matt Swider
Latest in Facebook
The Meta logo on a smartphone in front of the Facebook logo a little bit blurred in the background
Meta's new 'Link History' feature for the Facebook app isn't as protective of your data as it claims
The Meta Quest 3 in action
How much more data can Meta collect? Probably a lot, thanks to the Meta Quest 3 and Ray-Ban smart glasses
A laptop screen showing a Facebook Groups page
Scam alert: how to spot hoax posts in your Facebook Groups
Facebook
Facebook Messenger is losing a useful messaging feature soon
mother watching her daughter's activity online
Meta's new Facebook parental controls show social media still doesn't like responsibility
Phone screen closeup showing the download page for the Facebook app in the app store.
Meta wants to create a Facebook app store to compete with Apple's App Store and Google Play
Latest in News
Apple's Craig Federighi demonstrates the iPhone Mirroring feature of macOS Sequoia at the Worldwide Developers Conference (WWDC) 2024.
Report: iOS 19 and macOS 16 could mark their biggest design overhaul in years – and we have one request
Google Gemini Calendar
Gemini is coming to Google Calendar, here’s how it will work and how to try it now
Lego Mario Kart – Mario & Standard Kart set on a shelf.
Lego just celebrated Mario Day in the best way possible, with an incredible Mario Kart set that's up for preorder now
TCL QM7K TV on orange background
TCL’s big, bright new mid-range mini-LED TVs have built-in Bang & Olufsen sound
Apple iPhone 16e
Which affordable phone wins the mid-range race: the iPhone 16e, Nothing 3a, or Samsung Galaxy A56? Our latest podcast tells all
Homepage of Manus, a new Chinese artificial intelligence agent capable of handling complex, real-world tasks, is seen on the screen of an iPhone.
Manus AI may be the new DeepSeek, but initial users report problems