Google says blogging is dead

Google's Blogger is one of the most popular blog creation sites

Blogging about your personal life may soon seem as quaint as not actually blogging at all. Instead twittering on your mobile is about to take over - or so says Google 's Blogger product manager Eric Case.

"Blogs that tend to get a lot of press are the ones that draw a lot of traffic and get people fired up, but that is a very small, narrow, niche-use case," Case told Business Week . "This thing we understood as blogging is vanishing and it is reframing as people develop new ways of posting and sharing things."

The shift, according to the Business Week article, is partly because of the sheer number of blogs out there for us to read - 15.5 million according to Blog logging service Technorati . It's also true that bloggers are becoming more worried about their personal security. It's common for bloggers, especially women, to receive threats online.

Taking blogging's place is twittering. This is a kind of instant message that tells your friends and family what you're up to at any given moment - "I'm in the shops," "I'm down the pub" etc. The parent site of twittering is, of course, Twitter .

Twittering is ideally suited for mobile phone use, says Business Week. This is because it enables us to share personal details with a select few friends rather than blogging to the world at large.

TOPICS
Latest in Search Engines
Perplexity search on a laptop.
How to replace Google Search with Perplexity AI
Google Learn About
Google Learn About is the patient teacher with a bag full of tricks we all wanted as kids
Bing
Microsoft is so desperate for people to drop Google for Bing it’s offering a $1 million reward
ChatGPT Search
I tried ChatGPT Search and now I might never Google again
Google AI Overviews
Google’s AI Overviews are now available to help a billion people avoid reading full articles
A person holding an iPhone close to the camera with the Google search homepage displayed onscreen
Judge rules Google has illegal search monopoly and you might not like what comes next
Latest in News
Buzz Lightyear Space Ranger Spin Rennovations
Disney’s giving a classic Buzz Lightyear ride a tech overhaul – here's everything you need to know
Hisense U8 series TV on wall in living room
Hisense announces 2025 mini-LED TV lineup, with screen sizes up to 100 inches – and a surprising smart TV switch
Nintendo Music teaser art
Nintendo Music expands its library with songs from Kirby and the Forgotten Land and Tetris
Opera AI Tabs
Opera's new AI feature brings order to your browser tab chaos
An image of Pro-Ject's Flatten it closed and opened
Pro-Ject’s new vinyl flattener will fix any warped LPs you inadvertently buy on Record Store Day
The iPhone 16 Pro on a grey background
iPhone 17 Pro tipped to get 8K video recording – but I want these 3 video features instead