Rumor says another Apple TV 4K upgrade is coming; we say 'why?'

Apple TV 4K Gen 2 and Gen 3 side by side against black background
(Image credit: Future)

Having only just released a new version of its Apple TV streaming box late last year, it looks like Apple is already laying out plans for a quick-fire successor to the best streaming device around.

According to a report from serial Apple leaker Mark Gurman for Bloomberg, the company is readying an upgraded Apple TV box with a boosted processor that’s set to go on sale early in 2024.

The new model is set to retain the same design of the Apple TV 4K (2022). That saw the introduction of a slightly smaller fan-less form factor, as well as USB-C charging for its remote, and up to 128GB of storage, with the device powered by Apple’s recent A15 Bionic chip.

Aside from the faster chip, the update doesn’t appear to be a significant one, with Gurman stating that the new model won’t support 8K streaming as some had predicted for the next iteration of the device.

The report also doesn’t confirm whether the new Apple TV will sport a full-bandwidth 48Gbps HDMI 2.1 port – it unclear whether the port on the current model will ever be capable of this, even though it supports the eARC feature of HDMI 2.1.

The report also claims Apple is planning to launch a new device which combines Apple TV functionality with TV-optimized HomePod speakers and a built-in camera, with work on the new product line said to be behind schedule. At least the new HomePod 2 will keep people going for now.

Apple TV 4K 2022 in front of TV showing Apple TV inteface

(Image credit: Apple)

Analysis: What's being added here?

With a new, more powerful Apple TV having just landed before Christmas, Apple’s reported plan of following up with a fresh model early next year – all without a killer new feature, at least according to Gurman – seems somewhat unnecessary.

The extra processing power of a new CPU may give games a minor boost, but in terms of its core use, we’re unlikely to see any improvement on the existing model, which already provides the slickest performance and best image quality of any of the current streaming boxes out there.

We’d like to see a full HDMI 2.1 port added, or a UWB chip in the Siri remote to end those frustrating hunt-down-the-side-of-the-sofa-for-the-thing moments. But even with those sensible additions, it doesn’t add up to a compelling reason for an upgrade, especially if you can buy the remote separately (as we hope you would be able to).

While the move to release a blink-and-you’ll-miss-the-updates new model appears questionable, in many ways it presents good news for existing Apple TV owners. The decision confirms Apple’s support for the platform (not something that’s always felt apparent thanks to the recent lack of significant updates to tvOS), while it also means older Apple TV models won’t appear outdated in comparison.

If you're in the market for the current model, you can check out our list of the best Apple TV deals.

TOPICS
Kevin Lynch

Kevin Lynch is a London-born, Dublin-based writer and journalist. The author of Steve Jobs: A Biographic Portrait, Kevin is a regular feature writer for a number of tech sites and the former Technology Editor for the Daily Mirror. He has also served as editor of GuinnessWorldRecords.com and has been a member of the judging panel for the BAFTA British Academy Video Game Awards. Alongside reviewing the latest AV gear, smartphones and computers, Kevin also specialises in music tech and can often be found putting the latest DAWs, MIDI controllers and guitar modellers through their paces. Born within the sound of Bow Bells, Kevin is also a lifelong West Ham fan for his troubles.

Read more
Person playing a game on new MacBook Air
What to expect from Apple Macs in 2025
Apple HomePod mini on black background
New HomePod minis will almost certainly land this year – and Siri might even get good
Streaming apps viewed on an Apple TV 4K and an LG G4 OLED TV
Hear me out: my TV's built-in streaming apps sound better than via the Apple TV 4K
Homepod mini review
HomePod mini 2: all the latest rumors, what we know and 5 things we want to see
Apple iPhone 16 Pro REVIEW
iPhone 17: latest news and rumors for every expected model
A person using the M4 MacBook Pro.
Apple Mac in 2024: year in review
Latest in Televisions
Google Chromecast 2
Google is finally rolling out a fix for broken Chromecasts – just as new bugs appear on the Chromecast with Google TV
Sony UBP-X700/K shown from the front
Sony launches new version of the best cheap 4K Blu-ray player that drops the streaming tech – but the price looks odd
Samsung, Roku, and Hisense TV screens
I review TVs for a living, and here are the 3 best budget TVs you can buy today
Eight Samsung TVs mounted to the wall showing different basketball games
Samsung is offering you 8 new TVs in one bundle for March Madness, in case you want to watch all games at once like a Bond villain’s lair
OLED Philips Roku TV
The new 65-inch Roku OLED TV is already under $1,000, and that's a price I can get behind
close-up of soundbar mesh with Sonos branding
Sonos reportedly cancels its streaming video player, but I hope it resurrects one part of it, because it could be huge
Latest in News
Super Mario Odyssey
ChatGPT is the ultimate gaming tool - here's 4 ways you can use AI to help with your next playthrough
Brad Pitt looks over his right shoulder with 'F1' written behind him
Apple Original Films will take you behind-the-scenes of a racing cockpit in this new thrilling F1 movie trailer
AI writer
Coding AI tells developer to write it himself
Reacher looking down at another character from the Prime Video TV series Reacher
Reacher season 3 becomes Prime Video’s biggest returning show thanks to Hollywood’s biggest heavyweight
Finger Presses Orange Button Domain Name Registration on Black Keyboard Background. Closeup View
I visited the world’s first registered .com domain – and you won’t believe what it’s offering today
Image showing detail of the Leica D-Lux 8
Still can't get a Fujifilm X100VI? This premium Leica compact costs less, and it's in stock