Oakley launches new 3D glasses

Oakley launches new 3D-ready designer specs
Oakley launches new 3D-ready designer specs

Sunglasses brand Oakley has launched its first pair of 3D-ready glasses for those that want to stand out when they pay a visit to their local multiplex.

Oakley is also set to release Tron-themed 3-D glasses to coincide with the release of Disney's new movie, which is out in the UK on Boxing Day this year

3D or not 3D?

The sports specs brand is now launching the new Oakley 3-D Gascan, which it is marketing as the world's first optically correct 3-D glasses.

"We just opened up a whole new dimension in entertainment," Oakley claims on its website. "Gascan is the first optically correct 3D eyewear ever made. Use it in any movie theater that has RealD, the 3D system used in the majority of cinemas around the world.

"With ordinary 3D eyewear, there can be ghosting or "crosstalk" between the images that reach each eye from one moment to the next. Inferior 3D lenses can also diminish clarity and fidelity, causing subtle distortions that cheat you out of the full entertainment experience. Lens glare can be an annoying distraction, and your perception of colors can be altered.

"The problems aren't limited to vision. Conventional 3D eyewear does not fit well, so comfort is a major issue."

Oakley CEO Colin Baden is confident the new 3D designer specs will sell well, telling Fastcompany: "We have no serious competitors. We have a significant retail business in malls with theaters showing 3-D movies.

"We can put a [3-D] screen in the store, and say 'By the way, you can use these glasses to watch Tron here."

The catch? They are only available in the US right now and will set you back $120 (plus shipping).

Via Fastcompany.com

Adam Hartley
Latest in Hi-Fi
Klipsch Klipschorn AK7 in a room with lots of dark wood furniture and a bare brick wall
Klipsch just updated two of its most iconic stereo speaker designs, keeping these beautiful retro icons on your most-wanted list
The Creative Pebble Nova on a brown table, connected to a green laptop.
Creative's new otherworldly desktop speakers belong on an alien spaceship – and they're so good, I'd abduct them
SluTune Q1 Bluetooth speaker
I love this super-slim, sleep-friendly Bluetooth speaker – but the name's a nightmare
Vertere DG-X turntable on a pink/white TechRadar background
Vertere's elite DG X turntable is modular, expensive, and hugely desirable
Will.i.am speaking about XBoom speakers at CES 2025, wearing all black with a black cap
'Exploitative use of AI is social media; we already have it – it's called you don't own your data’: will.i.am talks tech, LG, and using AI responsibly
JBL Charge 6
JBL's new Bluetooth speakers bring all the upgrades I most wanted to see, and they're coming soon
Latest in News
EA Sports F1 25 promotional image featuring drivers Oscar Piastri, Carlos Sainz and Oliver Bearman.
F1 25 has been officially announced, with this year's entry marking a return for Braking Point and a 'significant overhaul' for My Team mode
Garmin clippd integration
Garmin's golf watches just got a big software integration upgrade to help you improve your game
Robert Downey Jr reveals himself as Doctor Doom to a delighted crowd at San Diego Comic-Con 2024
Marvel is currently making a major announcement about Avengers: Doomsday's cast on YouTube, and I think it's going to be a long-winded reveal
Samsung QN90F on yellow background
Samsung announces US prices for its 2025 mini-LED TV lineup, and it’s good and bad news
Nintendo Switch Lite
Forget the Nintendo Switch 2, the original Switch is getting one last hurrah in a surprise Nintendo Direct tomorrow
The Samsung Galaxy S25 Edge on display the January 22, 2025 Galaxy Unpacked event.
Samsung Galaxy S25 Edge colors seemingly revealed in new video, and there’s another sign of an imminent launch