What is Amazon Prime? Your guide to membership benefits, trials, offers and more

Amazon Prime
(Image credit: Shutterstock)

Amazon Prime remains a fantastic service to subscribe to, offering you free two-day (or quicker) shipping on a huge variety of products, plus access to the Amazon Prime Video streaming service and access to exclusive deals, which is particularly important  with Amazon Prime Day coming up fast.

On February 18, 2022, Amazon raised the price of the subscription, so now Amazon Prime is $139 a year or $14.99 if you'd prefer to pay month by month. 

If you're a student you can get Amazon Prime Student membership for a reduced $7.49 per month, or $69 per year, which is a big saving.

In the UK, Amazon Prime membership is £79 per year, or £7.99 a month. Amazon Prime Student membership is £39 per year, and £3.99 per month.

To help you decide if this is the right membership for you, we've put together this guide to answer the question, what is Amazon Prime? We'll tell you everything you need to know, such as benefits, fees, shipping, and if it's worth the money.

Perhaps the best perk of the membership program is that you can sign up for an Amazon Prime free trial. This allows you to try out the service for 30 days and enjoy all the benefits with access to free two-day shipping. You can cancel at any time, or you'll be automatically upgraded to a paid membership plan at the end of the trial period.

Amazon Prime | Sign up for a 30-day free trial

Amazon Prime | Sign up for a 30-day free trial
You can sign up for a free 30-day trial of Amazon Prime and enjoy all the perks such as free two-day shipping, entertainment, exclusive deals, and more. You can cancel at any time, and your account must have a current, valid credit card to begin the free trial.

What is Amazon Prime?

Amazon Prime is a paid membership subscription that gives you access to free two-day shipping in the US, and free one-day shipping in the UK on millions of products. Your Prime membership also allows you to enjoy Amazon's entertainment services, which include Prime Video and Photos. Subscribers in the US also get access to Amazon Music Unlimited. If you own a kindle, you'll also get access to thousands of e-books and early access to a free monthly book from the Kindle First selections.

Your Amazon Prime membership will also get you access to perhaps the biggest sale event of the year, Amazon Prime Day. Exclusive to Prime members, the sale event is typically held in July and includes sitewide discounts on everything from TVs and laptops to vacuums and kitchen appliances. 

You'll see the biggest savings on Amazon's own devices which include smart speakers, streaming devices, tablets, and more. This year, Amazon Prime Day runs on July 12 and July 13 (so, it's really Amazon Prime Days), so if you want to take part, you'll need to sign up for Amazon Prime ASAP. 

How much does Amazon Prime cost?

An Amazon Prime annual membership costs $139 per year. This is $20 more than what people paid before the price increase in February 2022, and follows a similar price bump back in 2018. If you'd prefer to pay month by month, it will cost you $14.99, which is $40.88 more than the annual membership amount.

If you're a student you can get Amazon Prime Student membership for just $7.49 per month, or $69 per year.

In the UK, Amazon Prime membership is £79 per year, or £7.99 a month, and Amazon Prime Student membership is £39 per year, and £3.99 per month.

Amazon Prime shipping

As we've mentioned, as an Amazon Prime member you'll receive free two-day shipping on millions of eligible items. You'll even get access to free one-day shipping and same-day shipping depending on your location.

For most people, the free two-day shipping is the most significant benefit of your Prime membership because of the money you're saving on shipping costs. You're also saving on time because while Amazon offers free shipping on orders of $25 or more for nonmembers, you still have to wait five to eight business days for your purchase to arrive.

Is Amazon Prime worth it?

To decide if Amazon Prime is worth the cost, you should first weigh the benefits of its biggest perk - free two-day shipping. If you place orders from Amazon frequently and care about getting your things in a timely manner, then the $139 fee is well worth it. For nonmembers, standard shipping for orders under $25 is $5.99 and if you select two-day shipping it will cost you $9.99.  If you place a lot of orders a year, the standard shipping fees could equal the Prime Membership cost.

The entertainment benefits that come along with your Prime membership are also worth considering. Perhaps the most popular service, Prime Video, allows you access to thousands of movies and TV shows at no additional cost. You'll also get access to Amazon Music, Photos, and Kindle First Selections. 

Last but certainly not least, your Prime membership gets you access to exclusive deals and the biggest shopping event of the year, Amazon Prime Day. If you're a bargain shopper, this might be your biggest draw considering the discounts alone could cover your membership fee. 

How do you cancel Amazon Prime?

During your 30-day free trial, you can cancel your Amazon Prime membership at any time. If you don't cancel within the 30 days, you'll be automatically upgraded to a paid membership plan at the end of the trial period. 

To cancel your Prime membership, you'll need to log in to your account and select "Your Prime Membership" from the "Account and Lists" drop-down menu. You'll be redirected to an overview of your membership and benefits where you'll select "Manage Membership" on the top right-hand side to cancel your account.


You can also learn about Prime Day's rival membership, Walmart Plus, including price, benefits, and how it compares.

Learn how you can get an Audible free trial: what's included and how to get Audible free.

TOPICS
Mackenzie Frazier

Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.

Read more
Panos Panay at Amazon Alexa event
You can pay $19.99 a month for Alexa Plus – but why would you?
Two phones side-by-side showing the apps for Disney Plus and Prime Video
Disney Plus vs Prime Video: which streaming service should you choose?
Apple TV Plus logo on a Macbook Pro
Apple TV Plus cost: plans, current deals and price compared to Netflix, Prime Video and more
The Disney Plus logo alongside other studio logos, including Marvel, Pixar, and Star Wars
Disney Plus: how to sign up, price, movies, TV shows, Streams feature, devices, and more
PS Plus Collection logo
Just got a PS5 or PS5 Pro this holiday season? Here are the best PS Plus deals right now to get you online
A toy Amazon Echo next to the Alexa Plus logo and a range of Echo devices
Alexa Plus explained: 9 things you need to know about Amazon's new AI-powered assistant
Latest in Tech
The best tech of MWC 2025 examples, including the Nothing Phone 3a Pro, the Nubia Flip 2, and the Lenovo Solar PC
Best of MWC 2025: the 10 top tech launches we tried on the show floor
Toy Fair 2025 Primal Hatch
The 7 best toys we saw at Toy Fair 2025, from a Lego boat to a hatching, robotic dinosaur
ICYMI
ICYMI: the 7 biggest tech stories of the week, from a next-gen Alexa to the new iPhone 16e
A triptych image featuring the Beats Powerbeats Pro 2, iPhone 16e and Amazon Echo Show 21.
5 hottest tech reviews of the week: the gorgeous, affordable iPhone 16e and Amazon's epic 21-inch Echo Show
Apple Airtag four pack on orange background with lowest price sign
The Apple AirTags are now even cheaper than Black Friday thanks to a surprise price cut at Amazon
Acer Predator Helios Neo 14 on purple background with big savings text overlay
Portable and powerful, the Acer Predator Helios Neo 14 gaming laptop with an RTX 4070 is $600 off right now
Latest in Deals
The MacBook Air M2 on a blue background with text saying Price Cut.
The best MacBook Air (M4) preorder deal is at Best Buy – how to score the new Apple laptop for as little as $449
Ring Battery Video Doorbell Pro on blue background with white text reading 'TechRadar best price'
One of Ring's best video doorbells crashes to its lowest-ever price at Amazon
An AMD Radeon RX 9070 XT made by Sapphire on a table with its retail packaging
Where to buy AMD Radeon RX 9070 XT and RX 9070: these are the best retailers in the US and UK
Samsung Galaxy Z Flip 6 on green background with lowest price text overlay
Quick! Samsung just brought back its Galaxy Z Flip 6 Black Friday deal – get $700 off plus a free storage upgrade
Samsung Galaxy Watch 7 with orange 7 on watch face and olive green wristband on orange background with TechRadar don't miss icon
Get the Samsung Galaxy Watch 7 for as little as $129.99 with this tempting trade-in deal
iPad Air M3 on a green background next to TechRadar big savings badge
Get the brand-new iPad Air (M3) from just $249 at Best Buy with a trade-in