Black Friday AirPods deals 2024: the best deals available from Amazon, Walmart and more

The Apple AirPods Pro 2 and AirPods Max
(Image credit: Apple)

This year's Black Friday AirPods deals could be very interesting, thanks to Apple launch of new and updated models back in September. AirPods always ranking among the most popular Black Friday deals, so we've no doubt that there will more in 2024, and we'll track them all.

As you've probably noticed in recent years, you may not need to wait until the end of November for those AirPods Black Friday deals. The official date of Black Friday is November 29th 2024, but it's really become more of a season than a day, and retailers are starting their sales earlier and earlier, often with prices that don't get beaten later – or not beaten by a significant amount.

We've tested every AirPods model, and we've been tracking their prices for years, so we know what makes a really good AirPods Black Friday deal, what's worth passing on for now. On this page, we'll add any early deals we see, with our analysis of whether they're a good choice or not – and we'll highlight the retailers to keep your eye on.

Today's best AirPods deals in the US

Today's best AirPods deals in the UK

Today's best AirPods deals in Australia

Written by
Matt Bolton
Written by
Matt Bolton

I lead TechRadar's audiovisual coverage, including AirPods. I've tested every model of AirPods ever released, and I have every current model within arm's reach as I write this. I've led our AirPods Black Friday coverage for the last three years, and I've been working on Black Friday deals hunting for five years.

Black Friday AirPods deals: FAQs

AirPods 4 with the case open, held in a man's hand

(Image credit: Future)

When will the Black Friday AirPods deals start in 2024?

You'll need to keep your eyes peeled from now onwards! While Black Friday itself is November 29th, retailers are now all trying to outdo each other by being the first to launch major discounts, and get your money before anyone else has the chance, so expect to see a constant stream of offers from now. We already saw Amazon's 'Big Deals Day' in October, for example, which has huge discounts on all kinds of tech.

On top of that, the best AirPods are so popular that retailers will use deals on them to draw people in, so you're especially likely to see early deals on these headphones compared to others.

Is Black Friday the best time to buy AirPods?

Probably! At the very least, it'll be an equally good time. We tend to see record-low prices on AirPods over Black Friday – it's just that we also see these prices at other times of the year – the record-low AirPods Pro 2 prices of Black Friday 2023 have been repeated a few times during 2024.

Obviously, it's possible that we'll see deeper discounts than ever during this Black Friday – wouldn't that be nice? And we may see the first-ever deals on the new AirPods 4 models. The main point is this: I seriously doubt Black Friday's AirPods prices will be any higher than other deals events.

What Black Friday AirPods deals should I expect?

Let's start with the easy one: AirPods Pro 2. The record-low price on these is $169 / £179, and I fully expect that to be repeated. It's quite possible that we'll see them fall to prices a little higher than this in the run-up to Black Friday, and then the final extra drop on the day. At $179 / £189, they'd still be a great deal, so if you wanted to buy early and not worry about it later, that'd be understandable.

Is it too soon to expect deals on AirPods 4 and AirPods 4 with ANC, which both launched in September? My guess is that we'll see small discounts on them both – $10-$20, perhaps.

But that may partly depend on if there's still stock of the old AirPods 3 and AirPods (2019) lying around. If there is, we might see it reappear over Black Friday for super-low prices. The AirPods (2019) have fallen as low as $69 in the past, so perhaps they'll fall even further if any are left. And if the AirPods 3 drop to $129 or so, they could be worthwhile – though given how good the likes of the Nothing Ear (a) and Sony WF-C700N are, which sell for about $79/£79 during sales events, I think you could still spend that money better elsewhere.

And then there's the AirPods Max, which have just been updated with USB-C, but no other new features. Will this mean juicier discounts on the Lightning models – and perhaps the USB-C model get record-low prices too, since they're otherwise the same? Maybe! I would definitely expect some discounts, so if you see AirPods Max for around $349/£349, they're a great buy even four years on from their launch.

Why trust TechRadar this Black Friday

We've been covering Black Friday for years, and we've followed its evolution in the last few years from being a US-only thing that ran for a few days, to a multi-continental, month-long deals phenomenon. We have a dedicated deals team who track discounts on all the biggest products, and carefully comb through every retailer's deal events to see what's really a good offer, and what's not.

TechRadar has been testing and judging tech for over 16 years, and we have decades of tech journalism experience between us – and we've reviewed over 2,400 audio products alone.

I've been working in tech publishing from 15 years, and I've covered AirPods since their launch in 2016. I've used every model extensively, and I've reported on their pricing for years now, so I know what makes for a genuinely good deal, and what will probably be beaten later. Updates to this page will also come from TechRadar's knowledgable AV team, who've also used these products, and know the wider world of the best wireless earbuds and the best headphones, well.

Last year's best Black Friday AirPods deals in the US

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Apple AirPods Pro 2 (Lightning): was $249 now $169 at Walmart
This is the lowest price we've ever seen for the AirPods Pro 2 Lightning-connected model, which is being sold off cheap now that the new USB-C version is out. They sound great, they're full of smart features, and they've never been cheaper – perfect! If you've been considering picking a pair, we wouldn't delay as this deal probably won't last long.

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Apple AirPods (3rd Generation): was $169 now $139.99 at Amazon
Amazon's Black Friday deals include Apple's AirPods Gen 3 on sale for $139.99, which is the lowest ever price we've seen them hit before – they were only discounted to this price twice before now. They offer Spatial Audio, improved battery life over the AirPods 2nd Gen, and better sound quality.

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Apple AirPods (2nd Generation): was $129 now $69.99 at Amazon
This is a pretty average price for Apple's oldest and simplest AirPods. You get some smart features such as auto-switching between devices, easy pairing and Find My support, but the sound is more basic than other models.

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AirPods Max: was $549 now $449.99 at Amazon
Finally! Our favorite Apple over-ears are discounted by 18% this Black Friday. This isn't the lowest price we've ever found them – they've been known to hit as low as $429 before – but a $99 discount is still a decent chunk of change saved. You're getting all the usual Apple features, such as spatial audio, as well as multi-point pairing and effective active noise cancellation.

Last year's best Black Friday AirPods deals in the UK

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Apple AirPods Pro 2 (USB-C): was £229 now £199 at Amazon
This is the cheapest that the new AirPods Pro 2 USB-C version has been, making this a no brainer really if you want a pair of Apple's best earbuds. You get great audio quality, superb noise cancellation, smart features including Adaptive Transparency and Spatial Audio, and a small, comfortable design.

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Apple AirPods (2nd Generation): was £129 now £99 at Amazon
This is a typical price for these earbuds these days, so we wouldn't say it's much of a deal really – but if you want the cheapest AirPods available, here you go. They don't have the more advanced features of newer models, but they feature fast pairing, auto-switching between Apple devices, and Find My support.

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Apple AirPods (3rd Generation): was £169 now £149 at Amazon
This 12% saving isn't the lowest ever price we've seen Apple's third generation AirPods hit – they've sold for £143 before – but it is the lowest they've been in the past four months. Keep in mind this is for the lightning charging case model, so if you'd prefer the MagSafe charging case then you'll have to spend an extra £10 at Amazon.

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Apple AirPods Max: was £549 now £499 at Amazon
This is currently the best discount we've found for Apple's AirPods Max, but it's basically what you can pay for them all year around. We've seen them drop below £400 during sales events before, so this year is disappointing.

Matt Bolton
Managing Editor, Entertainment

Matt is TechRadar's Managing Editor for Entertainment, meaning he's in charge of persuading our team of writers and reviewers to watch the latest TV shows and movies on gorgeous TVs and listen to fantastic speakers and headphones. It's a tough task, as you can imagine. Matt has over a decade of experience in tech publishing, and previously ran the TV & audio coverage for our colleagues at T3.com, and before that he edited T3 magazine. During his career, he's also contributed to places as varied as Creative Bloq, PC Gamer, PetsRadar, MacLife, and Edge. TV and movie nerdism is his speciality, and he goes to the cinema three times a week. He's always happy to explain the virtues of Dolby Vision over a drink, but he might need to use props, like he's explaining the offside rule.

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