Looking for a Black Friday iPhone deal? Here's why the iPhone 13 and iPhone 15 Pro are the models to buy this year

The iPhone 13 and iPhone 15 Pro Max
(Image credit: Future)

Just because something is discontinued, that doesn’t mean it’s no longer desirable. Take the Leica M3, the Patek Philippe Nautilus 5980, or the McDonald’s McRib – we all want one, even though they’re a product of the past.

That sentiment occasionally applies to phones, too, and I’m here to tell you that Apple’s two newly discontinued iPhones – the iPhone 13 and iPhone 15 Pro – are absolutely still worth considering in 2024, despite their removal from Apple’s shop window.

In fact, I’d go as far as to say that if you’re on the hunt for a Black Friday iPhone deal this November, discounts on the iPhone 13 and iPhone 15 Pro are two deals to keep a special eye out for. Allow me to explain why.

For starters, discontinuation usually means increased affordability. Unlike, say, a discontinued Rolex that increases in value due to its exclusivity, discontinued phones tend to drop in price as third-party retailers scramble to purge any remaining device stock. This happens because all phones have a shelf life – the older a phone gets, the shorter its window of software support becomes, making it less appealing to potential customers.

The good news is that Apple offers some of the best post-discontinuation software support in the industry; it tends to provide major iOS updates to iPhones for between five and six years after their release year. So, in the case of the iPhone 13, it’ll continue to be supported with updates until at least 2026 (likely longer), while the iPhone 15 Pro will remain supported until at least 2028. Of course, both devices are capable of running iOS 18.

Granted, 2026 isn’t that far away, but I’m recommending these two very different phones for two very different types of customer. The iPhone 13 is for anyone who wants a cheap, no-frills upgrade that’ll see them through the next couple of years. The iPhone 15 Pro, meanwhile, is a more expensive commitment that’ll continue to feel like a flagship for a long time.

Why buy the iPhone 13 this Black Friday?

iPhone 13

The iPhone 13 (above) is still available at third-party retailers (Image credit: TechRadar)

I’ve said it before and I’ll say it again: the iPhone 13 is basically the same phone as the iPhone 14, but cheaper. As I noted in my piece advising shoppers against buying the iPhone 14 last Black Friday, the designs of these two phones are identical, their cameras are (almost) identical and their chipsets are separated by just one generation – which, in Apple terms, means next to nothing.

Admittedly, the iPhone 14 is now a more appealing option following its post-iPhone 16 price drop, but the iPhone 13 is cheaper than ever, too – the only real challenge is finding one in your desired color and storage configuration.

So, if you see an iPhone 13 deal that’s $100 / £100 less than an equivalent iPhone 14 deal this Black Friday, it’s worth adding to your basket – especially if you’re someone who’s still valiantly sporting an iPhone X or iPhone 11, but doesn’t care for the latest smartphone bells and whistles.

Why buy the iPhone 15 Pro this Black Friday?

iPhone 15 Pro review front flat angled handheld

The iPhone 15 Pro in natural titanium (Image credit: Future | Alex Walker-Todd)

Despite its still-high price tag, the iPhone 15 Pro (and, potentially, the iPhone 15 Pro Max) will be the real bargain buy of Black Friday 2024. Described as an “uncompromising flagship” in our iPhone 15 Pro review, the iPhone 15 Pro remains a supremely powerful and feature-packed smartphone that looks nigh-on identical to the iPhone 16 Pro (save for the latter’s Camera Control button).

Crucially, though, the iPhone 15 Pro and iPhone 15 Pro Max are the only discontinued Apple phones that are compatible with Apple Intelligence. They can access Writing Tools, Genmoji, the new-and-improved Siri, and all but one of the other exciting Apple Intelligence features you’ve likely seen advertised (the exception is Visual Intelligence, Apple’s Google Lens competition, which is activated by the new Camera Control side button on the iPhone 16).

Given that the iPhone 15 Pro will likely be available for significantly less than the $999 / £999 iPhone 16 Pro this Black Friday, I think it can be considered one of the best-value iPhones you can buy. Sure, the also-Apple-Intelligence-compatible iPhone 16 is cheaper still, but you lose out on the Pro’s 120Hz refresh rate and 12MP telephoto camera – two features that are, in my opinion, absolutely worth the extra expenditure (I strongly believe that 120Hz refresh rates make Apple’s Pro iPhones worth the money, an opinion I doubled down on when switching from the iPhone 15 Pro to the standard iPhone 15 earlier this year).

If you prefer a bigger screen, the 6.7-inch iPhone 15 Pro Max will likely be discounted this sales season, too, though I don’t expect its price to dip below the $1,000 / £1,000 mark. Still, I’d rather pay $1,000 / £1,000 for the iPhone 15 Pro Max than $1,199 / £1,199 for the almost-exactly-the-same iPhone 16 Pro Max, so the value-for-money argument still stands.


Below, I've rounded up any early Black Friday iPhone 13 and iPhone 15 Pro deals that are live at the time of writing. As a reminder, Black Friday proper takes place on November 29 this year.

US deals

Apple iPhone 15 Pro
Apple iPhone 15 Pro: was $999 now $849 at Walmart

Walmart has slashed the device-only price of the excellent iPhone 15 Pro from $999 to $849 ahead of Black Friday ($23.59/mo over 36 months). You'll need to purchase a suitable AT&T plan to qualify for the saving, but if you're not yet convinced by the iPhone 16 and still fancy taking Apple Intelligence for a spin, this is a great-value handset that'll remain supported with updates until at least 2028.

Apple iPhone 15 Pro Max
Apple iPhone 15 Pro Max: was $1,199 now $1,049 at Walmart

As with the iPhone 15 Pro, Walmart is also offering the larger iPhone 15 Pro Max for a cut price ahead of Black Friday. For this deal, you'll need to purchase a suitable Verizon plan to qualify for the saving, but a $29/mo device-only price is quite remarkable considering that the iPhone 15 Pro Max cost almost double that figure only a year or so ago (even before adding a data plan on top).

UK deals

Apple iPhone 15 Pro
Apple iPhone 15 Pro: was £999 now £849 at Argos

Argos has slashed the device-only price of the excellent iPhone 15 Pro from £999 to a record-low £849 ahead of Black Friday. If you're not yet convinced by the iPhone 16 and still fancy taking Apple Intelligence for a spin, this is a great-value handset that'll remain supported with updates until at least 2028. In fact, I'd argue that this is the biggest Black Friday phone bargain of 2024.

Apple iPhone 15 Pro
Apple iPhone 15 Pro: was £1,099 now £949 at Argos

If you'd prefer more storage, Argos has also discounted the 256GB variant of the iPhone 15 Pro to a record-low £949 for Black Friday. That's even better than the current deal prices offered by both Amazon and Laptops Direct, though we don't expect stock to last very long on this one. If you're after a 512GB model, Laptop Direct's £1,199 deal price is still the best around.

Apple iPhone 13
Apple iPhone 13: was £499 now £449 at Argos

Despite its discontinuation, Argos is still stocking the 128GB iPhone 13 in black or white. £449 is an exceptional price on an iPhone that is, for all intents and purposes, the same device as the iPhone 14, and it'll continue to be supported by Apple with software updates until at least 2026 (likely 2027). The iPhone 13 is also currently still available at Amazon, albeit in more limited color and storage configurations.

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Axel Metz
Phones Editor

Axel is TechRadar's UK-based Phones Editor, reporting on everything from the latest Apple developments to newest AI breakthroughs as part of the site's Mobile Computing vertical. Having previously written for publications including Esquire and FourFourTwo, Axel is well-versed in the applications of technology beyond the desktop, and his coverage extends from general reporting and analysis to in-depth interviews and opinion.  Axel studied for a degree in English Literature at the University of Warwick before joining TechRadar in 2020, where he then earned an NCTJ qualification as part of the company’s inaugural digital training scheme.