Samsung's first Galaxy Unpacked event (held on January 22) has been and gone. And what a showcase it was. We got to see the new Samsung Galaxy S25, Galaxy S25 Plus and Samsung Galaxy S25 Ultra, all of which are rather minor upgrades over their predecessors but come packed with new Galaxy AI features.
But there were some unexpected surprises including a roadmap that seemingly confirms Samsung will launch a tri-fold foldable phone at some point, and a reveal of the super-slim Galaxy S25 Edge.
For a recap of all that was announced and discussed, check out our Samsung Galaxy S25 launch live blog and Samsung Galaxy Unpacked – 9 things we saw and learned, including the Galaxy S25 Ultra and Edge.
And read on for more about Unpacked as a whole.
More stories from Galaxy Unpacked
- Check out our hands-on Samsung Galaxy S25 review
- And read our hands-on Samsung Galaxy S25 Plus review
- Then our hands-on Samsung Galaxy S25 Ultra review
- Samsung Galaxy S25 preorders are now live: here's where to get a huge discount
- Galaxy S25 Ultra preorders are live: here's where to get a device for free with a trade-in
- Samsung gave Android XR barely 5 seconds of screen time at Unpacked, but it still proved why it'll succeed where Apple failed
- Samsung Galaxy Watch for Kids gets a surprise Unpacked day reveal – with a Marvel twist
What is Samsung Galaxy Unpacked?
Galaxy Unpacked is the name given to the big Samsung product showcase. Normally these revolve around new Galaxy S-series phones and Galaxy Fold and Flip series foldable phones.
But Galaxy Unpacked events are also used to debut new Galaxy smartwatches and wireless earbuds, as well as laptops and tablets. There are also nods given to Samsung’s SmartThings smart home platform and its interoperability with the new Galaxy devices.
In general, you can expect two Galaxy Unpacked events a year; one at the start, ranging between January and February, and the other in around July or August.
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