Dreamforce 2026 day one: We're live in San Francisco for all the updates at Salesforce's big event, Marc Benioff keynote and more
We're in San Francisco for Dreamforce 2026 to hear Salesforce's latest updates
We're in and seated - with a little while to go, it's time to go see the real MVPs - the Salesforce mascots.
Astro and Codey have the longest lines, as you might expect, but there's also big attention for Brandy the Fox and Cloudy the goat - but sadly Slackbot is a bit isolated (for now).
It's about an hour until the keynote starts, so we're going to head down soon - as the main attraction of the week, it always fills up fast.
We're on our way in now - the Dreamforce campgrounds are looking as lovely as ever in the California sunshine!
Good morning - it's day one of Dreamforce 2026! We're just rousing ourselves and finding some coffee before heading out to the event.
As a reminder, Dreamforce 2026 kicks off today at 10am PST with the traditional opening keynote from Salesforce CEO Marc Benioff - be sure to check back here for all the updates.
That's all for Day -1 here at Dreamforce - but be sure to be back here tomorrow at 10am PST for Marc Benioff's opening keynote - you won't want to miss it!
I've just been to pick up my badge (no photos allowed of that, for obvious reasons) and the Dreamforce grounds are taking shape nicely...it's beautiful weather here too in San Francisco, hopefully that continues all week!
Hello from San Francisco! We're excited for a week of Dreamforce, so stay tuned for all the latest updates as they happen.
The event kicks off tomorrow (Tuesday 15) so we'll try and get a sneak peek at the site (affectionally known as the Campgrounds) and anything else we spy.