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With the new Kindle, Amazon has significantly raised the value for money bar for ereaders. Amazon offers the best selection of ebooks, and with its fourth generation devices it offers as good an ereader as you'll find anywhere.
Now it's added an entry-level price that will have stand-alone ereader manufacturers crying into their beers. And it's done so without significantly detracting from the experience. Indeed, in sheer size terms, the new Amazon Kindle is the best yet.
We liked
The Amazon Kindle is small and light, has access to the largest selection of ebooks, and has thoroughly road-tested software in its fourth iteration. It's screen is state of the art and a pleasure to read on, and of course it now costs just £89.
We disliked
The lack of a physical keyboard means some of the software features are pretty much unusable, and there's no 3G internet option.
The Americans get it £40 cheaper than British consumers.
Verdict
If you want a straightforward dedicated ereader, it's hard to see past the neat form factor, superb book choice, amazing screen and eye-catching price of the Amazon Kindle.
If you want more features, you might want to wait for the Kindle Touch or Kindle Fire, but for most people the decision is very simple - buy the Kindle.