TechRadar Verdict
One of the most reliable and trusted firms in the industry offers a truly comprehensive service.
Pros
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Trusted provider
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Comprehensive reports
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Customizable IoT solutions
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Well developed self support options
Cons
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Long contract lengths
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More expensive
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Opaque pricing
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No phone support
Why you can trust TechRadar
Founded in 2015, Samsara is a market leader in complete fleet tracking solutions. Samsara offers a combination of IoT devices and AI to provide real-time visibility and accurate analytics to a wide range of customers, including transportation and logistics companies, field services, food production, energy, construction, local governments, and manufacturing.
Headquartered in San Francisco, with additional offices in San Jose, Atlanta, and London, Samsara emerges as a prominent player in the realm of fleet management. By leveraging the power of cloud computing, Samsara offers a comprehensive solution that empowers businesses to streamline and optimize the management of their vehicles and assets.
Through its advanced platform, Samsara enables real-time tracking, monitoring, and analysis of fleet operations, providing valuable insights that drive efficiency, safety, and cost savings. With its intuitive interface and robust features, Samsara caters to a wide range of industries, including transportation, logistics, construction, and field services.
Samsara's global presence and impact are underscored by its extensive workforce of over 2,200 employees and a vast customer base spanning tens of thousands of businesses worldwide. The company's platform processes a staggering volume of data, exceeding 6 trillion data points annually, highlighting its significant role in the digital transformation of fleet management.
Samsara offers a free trial before purchase and even has a dedicated team to help you build a custom solution that meets your specific needs. Additionally, Samsara is compliant with ELD regulations and is FMCSA approved.
Samsara: Pricing
Samsara's pricing model includes an upfront hardware cost and a monthly subscription fee that covers the software license.
Although specific pricing is not available on the Samsara website, it does state that there are costs such as an initial hardware investment and an annual license fee. There is a contact portal that asks for basic information on fleet size and needs. The "Get a quote" button requires a business email address to proceed (and annoyingly when I entered my work email address, it still did not proceed asking for a valid work email). Samsara could simplify this process by providing a direct email contact for pricing inquiries, rather than requiring potential customers to navigate the portal, providing the requested info, and not getting a price.
Samsara's upfront hardware cost can range from $129 to $399 per device, depending on the specific product. Although unconfirmed, customer reports on online forums indicate that monthly software license fees range from $13 to $30.
The company's pricing structure is based on several factors, including fleet size, business type, service levels, and specific requirements. Unlike some competitors who do not charge upfront fees, Samsara's upfront fee covers the hardware cost over time.
Samsara, a company that specializes in fleet management solutions, offers potential clients online demonstrations showcasing the cost-saving benefits of their platform. These demos specifically highlight how Samsara's technology can lead to improved fleet efficiency. One key area of focus is reducing vehicle idling time, which can result in significant fuel savings and decreased operational costs for businesses that manage fleets of vehicles.
Samsara: Features
Samsara, a leading fleet management solution, stands out in the industry due to its advanced features and capabilities. One of its key features is the provision of real-time traffic updates and optimal route suggestions. By utilizing this information, fleet managers can ensure that their drivers reach their destinations on time, thereby enhancing customer satisfaction and overall operational efficiency.
Moreover, Samsara's software offers comprehensive monitoring capabilities that go beyond simple vehicle tracking. It allows fleet managers to monitor unnecessary stops, driver behavior, and overall fleet performance. Additionally, the software can generate reports on vehicle breakdowns and fuel waste, enabling fleet managers to identify areas for improvement and optimize fuel consumption.
Unlike many standard fleet management apps, Samsara boasts a wide range of hardware integrations. These include dashcams, which can be used to monitor driver behavior and improve safety, as well as wireless sensors, which can be used to track various vehicle parameters. Furthermore, Samsara's paper digitization feature allows for the seamless integration of paper-based documents into the digital workflow.
In addition to its hardware integrations, Samsara also offers extensive third-party software integrations. This allows for seamless compatibility with a wide range of existing software solutions, including payroll systems, CRM platforms, TMS software, route planning tools, inventory management systems, and fuel card providers. By integrating with these systems, Samsara can provide a comprehensive and holistic fleet management solution that maximizes the benefits for businesses.

Samsara's vehicle diagnostics provide businesses with comprehensive vehicle data, enabling them to quickly evaluate the condition of their vehicles and stay informed about upcoming preventive maintenance, vehicle fitness inspections, and necessary services.
The sensors can detect unsafe driving behaviors such as abrupt acceleration, hard braking, speeding, and sharp cornering, as well as accidents and collisions. This data can help business owners determine if drivers require additional training to enhance their focus on safety.
Dashcams connected to the sensors can automatically record and upload video footage of both the vehicle's exterior and interior if an incident occurs. This footage, along with detailed information, is sent to support staff, who can then contact the driver immediately or debrief them later, depending on the circumstances.
Samsara's route optimization feature utilizes real-time aerial imaging, providing accurate and up-to-date data on traffic congestion, road closures, and other potential obstacles. By pinpointing the precise location of each vehicle in real-time, the system can dynamically generate efficient route maps that take into account current conditions and avoid delays. Furthermore, the system allows for customization of stop times for each delivery, ensuring that drivers can adhere to schedules and meet customer expectations. This streamlined approach to delivery management not only enhances overall operational efficiency but also results in significant cost savings by reducing fuel consumption and minimizing unnecessary mileage.
The platform's robust reporting and analytics capabilities leverage numerous vehicle sensors to provide in-depth driving, vehicle performance, maintenance, and fuel reports. Over time, administrators can access detailed information on each vehicle and driver, including fuel levels, consumption patterns, engine run time, and idle time. This data facilitates performance evaluations and targeted coaching for drivers.

Samsara: Support
Samsara, a company that provides a connected operations cloud, offers multiple channels for customer support. Primarily, they have a 24/7 support center that can be reached through a contact portal, accessible after logging in. This online support portal is unfortunately the only option for direct customer support, as phone support has been discontinued, which may be inconvenient for some customers. Additionally, there are no other direct support options available, such as fax or chat. The lack of alternative contact methods and the absence of information regarding response times might leave customers feeling uncertain about the efficiency and effectiveness of Samsara's customer support.
While the direct support options could be enhanced, Samsara excels in providing self-help resources. They offer a comprehensive FAQ section, instructional videos, and webinars that can assist users in resolving common issues and questions independently. Moreover, Samsara maintains an active presence on social media platforms. Their Facebook page is regularly updated with relevant information, and their YouTube channel consistently publishes new content, demonstrating their commitment to engaging with and supporting their customers through various channels.
Samsara: Final verdict
Samsara emerges as a frontrunner in the fleet management domain, offering an extensive suite of solutions that cater to diverse operational needs. Its core offering encompasses GPS tracking, enabling real-time location monitoring and geofencing capabilities. Vehicle telematics provide in-depth insights into vehicle health, performance, and utilization, facilitating predictive maintenance and reducing downtime.
Driver safety is another focal point, with features like AI-powered dashcams, driver behavior monitoring, and real-time coaching to mitigate risks and enhance driver performance. Compliance management is streamlined through automated workflows, ELD compliance, and HOS tracking, ensuring adherence to regulatory requirements and minimizing violations.
Fuel management tools optimize fuel consumption through route optimization, idle time reduction, and fuel theft prevention, leading to significant cost savings. Maintenance management is also simplified, with proactive maintenance scheduling, automated service reminders, and real-time visibility into maintenance history.
To experience the platform's capabilities firsthand, Samsara offers a free demo, allowing potential customers to explore its features and evaluate its suitability for their specific requirements. The company also places a strong emphasis on compliance and adheres to stringent industry regulations, ensuring data security and privacy.
Samsara's commitment to excellence and customer satisfaction is further validated by its A+ rating from the Better Business Bureau since 2019, a testament to its ethical business practices and reliable service.
In essence, Samsara presents a holistic fleet management solution that harnesses cutting-edge technology and data-driven intelligence to optimize fleet operations, elevate safety standards, and drive greater efficiency. By providing actionable insights and automating key processes, Samsara empowers fleet managers to make informed decisions, reduce operational costs, and achieve sustainable business growth.
More on fleet management and tracking:
- The best fleet management software and services
- How to choose the best fleet management software for your business
- Everything you need to know about fleet management
Jonas P. DeMuro is a freelance reviewer covering wireless networking hardware.
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