Amazon's all-new Echo Show 15 and 21 are down to record-low prices for Black Friday

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Black Friday is all about finding deals on the stuff you really want and considering the pace at which new gadgets get unveiled; it’s sometimes the first chance to score the latest and greatest at a discount. We’ve seen savings on Apple’s new iMac and even on the Fire TV Omni Mini-LED family, but now Amazon’s just discounted the new Echo Shows that only dropped eight days ago.

I've been tracking Amazon Black Friday deals for 7 years – here are 61 deals worth buying

Yes, the all-new Echo Show 15 and brand new Echo Show 21 – yes, a smart display with a 21-inch display – are down to their lowest prices ever at $269.99 (originally $299.99) and $359.99 (originally $399.99). That’s a fresh 10% discount for each, which isn’t the largest, but if you’ve been eying Amazon’s latest smart screens, it’s a chance to get them cheaper.

Both can double be wall-mounted or placed on a stand that is sold separately, but the idea is that they supersize the Alexa with a screen experience. When you ask the assistant questions, it can pair audible responses with visuals. Further, the Echo Show 15 and 21 can be a family hub for sharing photos or viewing a calendar. But considering the sizes, you can also watch TV thanks to a built-in Fire TV interface.

The main difference is that the Echo Show 15 has a 15.6" Full-HD 1080p display, and the Echo Show 21 has a 21-inch screen at the same resolution. Both run the same interface and are powered by an Amazon-made processor. Plus, both can help connect smart home devices and make the setup easier, as they're both hubs.

Amazon has also promised to improve the audio on the built-in speakers, which should add more oomph. Additionally, with the integrated camera, you can take video calls on either the Echo Show 15 or Echo Show 21. Like previous Echo Shows – including the Echo Show 10—it will work to keep you in the frame on these calls.

If you aren't in the market for a new smart display or are waiting for the rumored Apple one, check out our other favorite Black Friday sales below.

More of today's Black Friday sales

Amazon: TVs, iPads & air fryers from $12.99
Apple: AirPods, iPads, watches from $89.99
Best Buy: $1,000 off TVs & laptops
B&H: $600 off Nikon, GoPro, Canon & Sony
Cheap TVs: deals from $69.99 at Best Buy
Christmas trees: from $54.99 at Amazon
Dell: Inspiron & XPS laptops from $279.99
Dreamcloud: mattresses from $349 + free shipping
Gift ideas: deals for the family from $9.99
Holiday: decor, lights, & PJs from $10.99
Home Depot: 40% off tools & appliances
Lowe's: holiday decor & appliances from $17.31
Nectar: up to 50% off all mattresses
Nordstrom: 46% off boots, coats & jewelry
Purple: up to $1,000 off mattresses + base
Saatva: up to $600 off luxury mattresses
Samsung: $2,500+ off TVs, phones & appliances
Target: furniture, Christmas decor, tech & clothing
Tempur-Pedic: up to $500 off mattress sets
Walmart: cheap TVs, robot vacs & AirPods
Wayfair: 70% off furniture & decor

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Jacob Krol is the US Managing Editor, News for TechRadar. He’s been writing about technology since he was 14 when he started his own tech blog. Since then Jacob has worked for a plethora of publications including CNN Underscored, TheStreet, Parade, Men’s Journal, Mashable, CNET, and CNBC among others.

He specializes in covering companies like Apple, Samsung, and Google and going hands-on with mobile devices, smart home gadgets, TVs, and wearables. In his spare time, you can find Jacob listening to Bruce Springsteen, building a Lego set, or binge-watching the latest from Disney, Marvel, or Star Wars.