Hurry! This record-breaking Samsung Galaxy S24 Ultra deal is ending soon

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Save a whopping $325 on the Galaxy S24 Ultra while you still can

Galaxy S24 Ultra on a blue background
(Image credit: Samsung / Future)

Amazon Prime Day is now winding down on both sides of the pond, but there's still time to grab what is, for us, one of the best Prime Day phone deals of the lot.

The excellent Samsung Galaxy S24 Ultra is still on sale for a record-low $974.99 (down from $1,299.99), which smashes Amazon's previous lowest-ever Galaxy S24 Ultra price (which came on Memorial Day back in May) by $75.

It's technically been possible to grab an unlocked version of the Galaxy S24 Ultra for even less than $974.99 prior to Prime Day, but those instances have always required that you trade in your existing smartphone. 

In contrast, Amazon's current Prime Day price is a no-strings-attached offer on an unlocked device. Mind you, Prime Day (and therefore this deal) comes to an end at 23:59pm on July 17, so if you've been holding out for a strong sim-free deal on one of the best phones, period, now is the time to act.

Not in the US? Scroll down for more Prime Day deals in your region.

Today's best Samsung Galaxy S24 Ultra deal

Samsung Galaxy S24 Ultra (256GB)$1,299.99 $974.99 at Amazon

Samsung Galaxy S24 Ultra (256GB): was $1,299.99 now $974.99 at Amazon
With its 6.8-inch OLED display, lightning-fast Snapdragon 8 Gen 3 chipset, and a class-leading suite of cameras, the Galaxy S24 Ultra is a formidable pocket companion. For Prime Day, Amazon has discounted various storage variants of the phone to their lowest-ever prices, so if you've ever been tempted to splash the cash on this beast of a handset, now is the time to do so.

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More of today's best Samsung deals

A heavily discounted Galaxy S24 Ultra is far from the only Samsung phone deal available this Prime Day. In fact, Amazon has dropped no less than five (!) headline-grabbing Samsung Prime Day phone deals in the US, and below, we've highlighted two alternative, much more affordable options if the Galaxy S24 Ultra remains (understandably) out of your price range.

Samsung Galaxy A35 5G (128GB)$399.99 $299.99 at Amazon

Samsung Galaxy A35 5G (128GB): was $399.99 now $299.99 at Amazon
Even at full price, the Galaxy A35 5G exceeds its price tag with a great-looking display, impressive gaming performance, and highly customizable software. Now, at $299.99, it's an even more enticing proposition, though mid-range mobile buyers will have to make do with middling camera performance and sluggish charging.

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Samsung Galaxy S23 FE (128GB)$599.99 $449.99 at Amazon

Samsung Galaxy S23 FE (128GB): was $599.99 now $449.99 at Amazon
If you're after something a tad more advanced than the Galaxy A35 5G but more affordable than the Galaxy S24, then the Galaxy S23 FE could be an option. We described this 'Fan Edition' phone as a "solid buy" and a "huge step up from other bargain phones" in our Galaxy S23 FE review, and it's never offered better value for money.

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More Amazon Prime Day deals in the US

More Amazon Prime Day deals in the UK

Axel Metz
Axel Metz
Phones Editor

Axel is TechRadar's UK-based Phones Editor, reporting on everything from the latest Apple developments to newest AI breakthroughs as part of the site's Mobile Computing vertical. Having previously written for publications including Esquire and FourFourTwo, Axel is well-versed in the applications of technology beyond the desktop, and his coverage extends from general reporting and analysis to in-depth interviews and opinion.  Axel studied for a degree in English Literature at the University of Warwick before joining TechRadar in 2020, where he then earned an NCTJ qualification as part of the company’s inaugural digital training scheme.