They've gone down to £69! The only Prime Day noise-cancelling earbuds deal you need is Nothing Ear (a)

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They're 5-star, they're new, they're usually £99… and they're excellent

Nothing Ear (a) on yellow background
(Image credit: Nothing)

I absolutely adore it when a Prime Day prediction comes true. Regular readers may remember I wrote a roundup on four Prime Day headphones deals to look out for that included this lovely little set of earbuds, and lo and behold – here we are with a tasty never-before-seen discount! 

Right now at Amazon, you can snap up a pair of these April 2024-release noise cancelling earbuds for just £69.90. (was £99) at Amazon. I know! For me, it's the top Prime Day earbuds deal around – and we're only at the very start of Prime Day. What a way to kick things off, eh? 

As Amazon Prime Day deals go, this one ticks every box. Five-star review? Tick (I reviewed them. They really are good). Lowest ever price? Check; it's 29% off and we've never seen the like until now. New set of buds, not something from two years ago? Yes, they landed but three months ago, in April 2024 – and we've never seen a saving yet.

Today's best Prime Day Nothing Ear (a) earbuds deal

Nothing Ear (a): £99 £69.90 at Amazon

Nothing Ear (a): was £99 now £69.90 at Amazon
They've only been around since April 2024, so we haven't seen a saving – until now. A whopping 29% off (or £29.10 back in your pocket) is a huge deal, especially when they got five sweet stars under intense test conditions, just see our Nothing Ear (a) review for reference. And my favourite yellow pair is heavily discounted! The white finish is also available for this low price, but the black colorway is £79.97 – still a good saving. My top Prime Day steal. 

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These are the newest buds from Carl Pei's likable and alternative startup, Nothing – launched alongside the pricier Nothing Ear. A quick glance of my Nothing Ear (a) review is probably all you need to know, by way of an explanation as to why I think they're worthy of your attention at this price. But if you need further proof, check them sitting pretty in my best budget earbuds buying guide. 

What you need to know is that they're a five-star set of earbuds all day long, and they only cost £99 to start with, on April 22 of this year. So this new £18.70 saving is a) the first ever price cut they've seen, and b) worth every last penny. 

You don't get Nothing's top-tier sound profiles or ceramic driver (those are in the more expensive Nothing Ear, although those didn't perform quite as well under intense test conditions), and there's no wireless charging support. But those really are the only flies in the ointment. 

It's a shame my favourite yellow colourway aren't currently part of the deal, but still, these cheap and cheerful buds are a solid, excellent deal this Prime Day. 

The vastly improved noise cancellation (over the older Nothing Ear (2), stellar sound quality, longer battery life and improved feature-set in this, Nothing's joint-fourth stab at true wireless earbuds, are bang on the money – and now, you part with less of it! 

Looking for over-ears? Check out my dedicated Prime Day headphones deals roundup for every saving worth your time, live now.

More Amazon Prime Day UK deals

Becky Scarrott
Becky Scarrott
Audio Editor

Becky became Audio Editor at TechRadar in 2024, but joined the team in 2022 as Senior Staff Writer, focusing on all things hi-fi. Before this, she spent three years at What Hi-Fi? testing and reviewing everything from wallet-friendly wireless earbuds to huge high-end sound systems. Prior to gaining her MA in Journalism in 2018, Becky freelanced as an arts critic alongside a 22-year career as a professional dancer and aerialist – any love of dance starts with a love of music. Becky has previously contributed to Stuff, FourFourTwo and The Stage. When not writing, she can still be found throwing shapes in a dance studio, these days with varying degrees of success.