This year's early Black Friday deals are better than ever – here's what I'm buying as a shopping expert
Don't wait for November 29 - shop record-low prices right now
The 2024 Black Friday shopping season is already upon us, thanks to early sales from Walmart, Best Buy, Amazon, and Target. While retailers typically reserve their best deals for Black Friday (November 29 this year) or even the week before, I've been highly impressed with this year's early Black Friday deals. You can find new record-low prices on tech gadgets, appliances, and smart home devices from brands like Apple, iRobot, Samsung, Nespresso, Ninja, and Amazon.
As TechRadar's deals editor, who's on their seventh year covering Black Friday, I shop for sales as a living (and for pleasure), which makes me sort of an expert. I use price tracking tools on highly rated products to find the best possible deals at their lowest price. Many of today's early Black Friday deals are also items that TechRadar has reviewed and tested or that I own.
A few of my favorites include Samsung's stunning 55-inch The Frame TV on sale for $899.99, the best-selling Nespresso Vertuo Pop on sale for $99, and the all-new Apple Watch 10 on sale for $349.
All the deals listed below represent outstanding value that I personally vouch for. I can't imagine prices dropping further at official Black Friday sales, so you should take advantage now and avoid the madness of Black Friday proper.
The 11 best early Black Friday deals I'd buy now
I already own the best-selling Ring Video Doorbell and can't imagine living without it. The smart doorbell includes a built-in battery and allows you to see, hear, and speak to anyone from your phone or computer. Today's Black Friday deal from Amazon is a record-low price.
Samsung's The Frame TV is my dream Black Friday purchase, and the 55-inch model just dropped to a jaw-dropping price of $899.99. The 2024 Samsung Frame TV features Pantone art-validated colors that deliver lifelike images. Plus, the display now comes with Streams, a complimentary set of artwork streamed from the Samsung Art Store. This is a new record-low price that won't budge on Black Friday proper.
This is another product I already own and love – Ninja's top-rated 8-quart Foodi air fryer. Now on sale for its lowest price, the Ninja Foodi features a large dual-basket design that allows you to prepare multiple foods at once and six preset cooking programs for fast and easy meals.
Ever since my husband purchased the Oura Ring for himself, I've been itching to get my hands on one, and Amazon's rare price cut just pushed me to make the purchase. The highly-rated smart ring is packed with helpful features like illness prediction, an AI wellness assistant, and wellness scores, making it worth it, especially at this reduced price.
This would make a great stocking stuffer at this price - Apple's best-selling and rarely discounted AirTag for just $19 at Amazon. If you tend to misplace your keys or wallet, attach the AirTag to anything you don't want to lose, and your iPhone will locate the item.
A creamy cup of frothy espresso in the comfort of my own home? Yes, please. The Nespresso Verto Pop supports multiple types of drinks and sizes and features a compact design that won't take up much space on my kitchen counter. Today's early Black Friday deal brings the price down to $99, a new record low.
Need a cheap streaming device to add smart capabilities to a TV? The new version of Amazon's standard Fire TV Stick is half-price ahead of Black Friday, bringing the price down to a record low. In our Fire TV Stick review, we found the original version was a cheap way to add essential smart features to your TV, including access to streaming apps in HD, Alexa voice controls, and the ability to control other smart home devices.
If you're like me and need to update your current laptop, this is an excellent offer on Apple's MacBook Air M2. Even though a newer M3 version is available, this is still one of the best laptops you can get, thanks to its stylish design, clear display, impressive performance, and long 18-hour battery life. For those needing a premium powerhouse for creative apps such as photo and video editing and more intense workloads, the MacBook Air for $749.99 is a fantastic deal.
If you're looking for a big-screen TV on a budget, you're ot going to get any better than this TCL S4 Series 4K Roku TV for just $378 at Walmart. The 2024 TCL TV features 4K UHD resolution, the Google Assistant and Chromecast built-in for seamless streaming, and a handy voice remote - all for under $400.
Whether you want to grab a cheap coffee maker for yourself or give it as a gift, this Keurig coffee maker is a fantastic option, especially when it's marked down to an incredible price of just $29.88. The single-serve coffee maker features a compact design for easy storage and uses K-Cups to brew a fresh, hot cup of coffee in minutes. Today's early Black Friday deal is the lowest price we've ever seen, and we predict it will go fast.
This might be the best early Black Friday deal if you want to get your hands on Apple's all-new smartwatch. Amazon has the Apple Watch Series 10 on sale for a record-low price of $349. The Apple Watch 10 includes upgrades such as Apple's new S10 chipset, sleep apnea detection, depth gauge, and a new design featuring the most advanced display.
A robot vacuum and mop combo is on my Christmas wish list, so you better believe I've shown my family this incredible deal from iRobot. The Roomba i5+ vacuums and mops in one pass and features a special brush for edge cleaning so dust can't gather. Today's offer is a record-low price, and I can't imagine it will drop further on Black Friday.
The Samsung S90C OLED is TechRadar's best TV of 2024, and the 65-inch model is on sale for an incredible $999.99. That's a whopping $1,600 discount from its original retail price and an excellent deal for a highly-rated OLED display. This Black Friday deal has already sold out at Samsung and Amazon, so my advice is to take advantage now while you can.
More of today's best Black Friday sales
- Amazon: TVs, smart home & air fryers from $12.99
- Apple: AirPods, iPads, MacBooks from $89.99
- Best Buy: $1,000 off 4K TVs, laptops & headphones
- Cheap TVs: smart TVs at Best Buy from $69.99
- Christmas trees: top-rated trees from $54.99
- Dell: best-selling Inspiron & XPS laptops from $279.99
- Dreamcloud: mattress deals from $349 + free shipping
- Gift ideas: deals for the whole family from $9.99
- Holiday: decor, lights, Christmas trees & PJs from $10.99
- Home Depot: 40% off tools, appliances & furniture
- Lowe's: holiday decor, appliances & tools from $17.31
- Nectar: up to 50% off all mattresses
- Nordstrom: 46% off boots, coats, jeans & jewelry
- Purple: up to $1,000 off mattresses + base
- Saatva: up to $600 off luxury mattresses
- Samsung: $2,500+ off TVs, phones, watches & appliances
- Target: save on furniture, Christmas decor, tech & clothing
- Tempur-Pedic: up to $500 off mattress sets
- Walmart: cheap TVs, robot vacs, AirPods & appliances
- Wayfair: 70% off furniture, decor & Christmas
You can see more of our best Black Friday TV deals and today's top Black Friday Apple deals.
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Mackenzie Frazier is the deals editor in the US for TechRadar at Future plc. She's been sharing deal advice for Future for the past six years and loves finding products that consumers want at the best possible price. She's had 11 years of experience working in e-commerce and loves being a mom to her two little boys.