The Amazon Boxing Day sale is now live. So far, it looks mostly like a re-run of the last-minute Christmas deals the retailer had just a few days ago, but there are some new offers live and a final opportunity to snag some of the year's best discounts once again. We've seen up to 70% off almost everything, with particular highlights in laptops, coffee machines, electric toothbrushes, home and beauty items, food, booze, tools and TVs.
We expect many of the current deals to run all the way through from Boxing Day to December 31 - as long as they stay in stock. After this, it's likely the retailer will swap over to its January sales - and you'll be able to find the best offers from that right here, too. Amazon usually offers some of the biggest reductions at this time of year, especially when it comes to electronics. Plus, where it doesn't beat other retailers on price, it'll usually match the Boxing Day sales from other major retailers such as Currys, John Lewis and Argos.
Here, we've rounded up the best deals in the early Amazon Boxing Day sale. Whether you're looking for tech, toys, fashion, beauty, DIY, home and garden, alcohol or other items, we've got you covered.
Early Amazon Boxing Day sale: quick links
- Amazon devices: Fire TV Stick Lite for just £14.99
- Adidas: 25% off trainers, tees and hoodies at Amazon
- AirPods Pro: from £187 with a MagSafe case
- Beer, wine and spirits: 40% off gin, vodka, whiskey, and wine
- Beauty: make-up and beauty gift sets from £3.99
- Coffee machines: up to 70% off De'Longi coffee machines
- Echo Show: up to 52% off the Echo Show 8 and Echo Show 5
- Electric toothbrushes: 70% off Oral-B toothbrushes and heads
- DIY: up to 46% off Bosch DIY and gardening tools
- Gaming: PS5, Xbox and Switch games from £10.99
- Headphones: get the Echo Buds for only £89.99
- Kindle: save 20% and get the Kindle for only £54.99
- Laptops: discounts of up to £250 on Asus, Samsung and Lenovo
- Mobile phones: save £240 on the OnePlus 9 Pro 5G
- Ninja: up to 25% off the Ninja Foodi multi-cooker
- Nintendo Switch: Switch and Ring Fit Adventure bundle for £309.99
- Oculus Quest 2: headset and accessories at Amazon
- PS5 games: from £16.90 at Amazon
- Smart scales: from £15.99 at Amazon
- Vacuums: get 52% off the Shark Anti Hair Wrap Cordless Vacuum
- Tablets: Fire HD 7 Tablet for just £29.99
- TVs: Smart 4K TVs from Hisense starting at just £279
- Xbox games: from £7.95 at Amazon
5 best deals in the Amazon Boxing Day sale
Amazon Boxing Day sale: what you need to know
When does the Amazon Boxing Day sale start?
Amazon Boxing Day sales traditionally kick off as you would expect, on December 26. However, this year we were seeing Black Friday offers as early as October and there are still excellent offers flying off the shelves right now.
Not only that, but in recent years, Amazon's Boxing Day sales have started as soon as Christmas Eve. That means we would keep a close eye over the entire Christmas week. It's likely that those Boxing Day deals will merge into January sales in the week after as well.
How long will the Amazon Boxing Day sales last?
The Amazon Boxing Day sales usually taper off a couple of days after Christmas, but you won't be short of discounts in the week between. The January sales usually pick up right where Boxing Day left off, often with the same products discounted as well.
What does that mean for Boxing Day? Well, in short, it means that you need to be careful about which deals you pick up - if you're seeing something that you want, then now is the time to get it if it's a good deal.
Don't forget to use services like CamelCamelCamel to spot whether things have dropped in price too. That's often one of the ways we check to see if you're getting a fair deal.
Last year's best Amazon Boxing Day deals
