Latest about Salesforce
Salesforce unveils Einstein 1 Studio, giving you more Copilot control than ever
Einstein 1 Studio uses low-code solutions to help enterprises get more out of their Copilot with greater customization options.
How much does a CRM cost? A guide to pricing the most popular CRM software
Some CRM platforms are free. Others are not. This guide explains how to ensure you're getting value for money.
Here are the 5 fundamental steps for a successful CRM strategy
We've put together a guide on how to craft the right strategy for getting the most from your chosen CRM platform.
Here are the 30 most common CRM terms and what they mean
We've provided definitions for 30 of the most commonly used CRM terms so you're fully in the know.
Salesforce is the latest tech giant to reveal major job cuts
Restructuring at Salesforce will see 700 workers laid off, but a further 1,000 reportedly recruited.
A brief history of CRM: How customer relationship management became one of the most important business software
This article explains the history of CRM software, reaching back decades to before digital tools were the foundation of modern business
5 powerful myths and 5 inconvenient truths about CRM you absolutely need to know
These myths continue to hold back CRM adoption. This article sets the record straight.
Salesforce wants to help shoppers track down the purchase of their dreams
New Salesforce chatbot has been designed to help ecommerce retailers target customers with more personalized offers.
