I review TVs for a living so know a good deal when I see one, which is why I think this discount is the best Black Friday deal around so far. One of my surprise hits of 2023 just got an outstanding price cut. It's the LG 77-inch B3 OLED 4K TV and it's on sale for $1,796.99 (was $2,296.99) at Amazon – that's its lowest price ever.
Hands down, this is one of the best TVs released in 2023. The LG B3 brings plenty of performance and outstanding picture quality at a cheaper price than its more premium counterparts, the LG C3 and LG G3. While it's not as bright as those two models, the B3 still offers stunning black levels and rich contrast that movie fans will enjoy. It also comes packed with gaming features such as 4K 120Hz, VRR, AMD FreeSync Premium, Nvidia G-Sync and ALLM that take it to the next level.
Black Friday deals: LG B3 Series 77-inch 4K OLED TV
If you're looking for a massive OLED TV at a reasonable price, taking advantage of this deal is a great idea as it's one of the best OLED TVs around and based on price vs performance, it's easy to see why I picked this as the best value OLED of 2023.
In my review of the LG B3, I said that the "picture quality is nothing short of superb". Thanks to brilliant contrast and punchy, vibrant color, "the B3 has a picture that rivals the C3 and even holds it own against the G3". The B3 is an excellent alternative to those two more premium LG OLEDs, especially in the larger sizes.
I also described the LG B3 as the dark horse of OLED TVs in 2023, thanks to that picture quality and its excellent gaming support, which more than exceeded my expectations. It may not be the most premium TV on the market, but if you're after a giant OLED TV, the LG B3 is one to check out.
If you're after something a bit different, check out some of the other best Black Friday TV deals we've found today below.
More of today's best Black Friday TV deals
More Black Friday deals
- Amazon: 50% off TVs, air fryers, AirPods & clothing
- Apple: AirPods Pro, Apple Watch 8 & iPads from $99
- Adidas: 40% off running shoes, sweatshirts & leggings
- Beauty: 51% off viral makeup, skincare & hair tools
- Best Buy: up to $800 off 4K TVs, laptops & headphones
- Bed Bath & Beyond: 65% off sitewide + free shipping
- Cheap TVs: big-screen 4K TVs from $269.99
- Christmas: 40% off decor, pajamas & trees
- Dell: save on best-selling Inspiron and XPS laptops
- DreamCloud: 40% off all mattresses
- Family pajamas: matching Christmas PJs from $12.99
- Lowe's: up to $800 off major appliances
- Nectar: mattress deals starting at $359
- Nordstrom: 30% off Nike, Levi's, Skims, Adidas & more
- Purple: up to $400 off Purple mattresses
- Samsung: up to $2,000 of TVs, phones and appliances
- Target: 40% off furniture, TVs, clothing & appliances
- Toys: Disney, Barbie, Lego & board games from $14.99
- Walmart: Apple Watch 9, cheap TVs, air fryers & toys
- Wayfair: 70% off furniture, rugs, & Christmas decor
