Amazon Prime Day Apple deals 2024: AirPods, iPads, Apple Watch and more

Apple AirTag: was $29 now $24.99 at Amazon
The Apple AirTag is always a best-seller during Prime Day, and Amazon has the tracking device on sale for a record-low price of $24.99. If you tend to misplace your keys or wallet, attach the AirTag to anything you don't want to lose, and your iPhone will locate it. You can also save 10% on a four-pack of AirTags and score them for just $89.98 at Amazon.

Apple AirPods (2nd Generation): was $159 now $69.99 at Amazon
If you're looking to grab today's cheapest AirPods deal, Amazon has the AirPods 2 on sale for just $69.99 – that's just $0.99 more than the record-low price we saw during Black Friday and fantastic value for a pair of Apple's premium earbuds. This deal is highly recommended if you want new AirPods and don't need noise-canceling technology.

Apple AirPods (3rd Generation): was $169 now $139.99 at Amazon
Amazon just dropped the AirPods 3 to $139.99, which is just $10 more than the lowest price we've ever tracked. Compared to the AirPods 2, the AirPods 3 feature a longer battery life thanks to the MagSafe charging case, which provides more than 30 hours of total listening time and can be charged using a Qi-compatible charging mat or a Lightning connector.

Apple AirPods Pro 2 (USB-C): was $249 now $189.99 at Amazon
The AirPods Pro 2 are the best-selling earbuds on the planet for a reason, and Amazon's early Prime Day sales have the earbuds for just $20 over the lowest price we've seen. You get superb sound quality, top-tier noise cancellation, excellent spatial audio, auto-switching between different Apple devices, and an unlosable case.

Apple AirPods Max: was $549 now $449 at Amazon
This is a great price for these excellent headphones – we've seen them fall to this price a few times, but very rarely less than it, and not for a while (not since 2022, in fact), so we're not sure if they'll fall below it again. For this price, you get a pair of exquisite-sounding headphones that deliver some of the best noise cancellation and spatial audio in the business, along with all the usual AirPods advantages.

Apple Watch SE (2nd Gen, GPS): was $249 now $189 at Amazon
The Apple Watch SE is available for just $189, which is $10 more than the record-low we saw during Black Friday. It offers all the basic features that people love about the Apple Watch, such as GPS technology, heart rate monitoring, and health and fitness tracking. Check out our Apple Watch SE 2 review to see why we awarded this model four and a half stars out of five.

Apple Watch 9 (GPS, 41mm): was $399 now $299 at Amazon
The excellent Apple Watch 9 is now on sale for $299, which matches the previous record-low price. The Apple Watch 9 is a great buy thanks to its powerful S9 SiP chipset, 18 hours of battery life, and gorgeous new display. As always, the latest Apple Watch is packed with the latest health and lifestyle features, which are bolstered significantly by the innovative new double-tap feature. Ultimately, there's never been a better time to buy one.

Apple Watch Ultra 2 (GPS, 41mm): was $799 now $729 at Amazon
The flagship, long-lasting, and super durable Apple Watch Ultra is down to just $729 on Amazon, just $10 more than the record-low price we've tracked. Thanks to multi-day battery life, a large and vibrant 49mm display, and Apple's latest sensor stack inside for health and wellness features, it's an excellent buy. With the Apple-made S9 processor inside, it runs watchOS 10 swimmingly and can track heart rate, sleep, and even take an ECG. 

Apple iPad 10.2 (2021): was $329.99 now $249 at Amazon
Amazon has dropped Apple's 10.2-inch iPad down to just $249, which is the best deal you can find right now. While it's not the speediest tablet, the 10.2-inch Retina display and A13 Bionic chip ensure excellent picture quality and superior performance to this day. The entry-level tablet can do it all without issue, according to our Apple iPad 10.2 review, whether browsing the net, streaming media, light work, or playing games.

Apple iPad 10.9 (2022): was $449 now $321 at Amazon
My favorite early Prime Day Apple deal is the 10.9 iPad on sale for just $321 - just a few dollars more than the lowest price we've ever seen. Compared to the 2021 iPad, the entry-level tablet comes with a larger 10.9-inch Liquid Retina display, Apple's powerful A14 Bionic chip for laptop-like speed, upgraded cameras with 4K video, and all-day battery life.

Apple iPad mini (2021): was $499 now $399.99 at Amazon
This discount brings the most recent but now ageing iPad mini to within $20 of the record-low we saw in July last year. Perhaps that extra discount will be back when Prime Day starts proper? Either way, the much-improved 8.3-inch tablet delivers a similar performance to the last-generation iPad Air but in a much smaller form. There are also significant upgrades to the processing chip and cameras, as well as all-day battery life that make it a solid option for those that need a portable everyday tablet.

Apple iPad Air 13-inch (2024): was $799 now $738 at Amazon
Apple's latest iPad Air was just released in April, and it's already on sale ahead of Prime Day for $738. It comes with similar features as the last-gen iPad Air but upgrades the M1 chip to the M2, a processor that rivals a MacBook chipset and console-level gaming.

MacBook Air M2 (2022): was $999 now $799 at Amazon
Amazon has the MacBook Air M2 for $70 more than its lowest-ever price. Even though a newer M3 version is available, we concluded that this is still one of the best laptops you can buy in our MacBook Air M2 review, thanks to the stylish design, clear display, impressive performance, and long 18-hour battery life. For those needing a premium powerhouse for creative apps such as photo editing, video editing, and more intense workloads, this is worth the extra investment.

MacBook Air 13-inch (M3): was $1,099 now $849 at Amazon
The latest MacBook Air is down to a new record-low price of $849 at Amazon - $250 off the MSRP. The brand-new model was released earlier this year and runs on the powerful M3 chipset, making it a great buy for creatives and anyone after a high-end device. Our five-star MacBook Air 13-inch M3 review praised its excellent performance, lengthy 18 hours of battery life, and slick fan-less design. We think it's the best laptop you can buy right now if you've got a decent budget for a portable and powerful machine.

MacBook Air M3 15-inch (2024): was $1,299 now $1,049 at Amazon
Apple's larger model of its recent MacBook Air laptop had a decent price cut ahead of Prime Day, but now, with $250 off the MSRP, the 15-inch MacBook Air with M3 chip is a much more tempting purchase. Furthermore, seeing an offer like this soon after launching the laptop is excellent. The 15-inch version is a great pick if you like the look of the MacBook Air but want a bigger screen to work on and a bigger oomph from the onboard speakers that boast Spatial Audio support.

AirPods Pro 2: was £229 now £179 at Amazon
Apple's best earbuds have never been cheaper; at just £199, you're looking at the lowest we've ever tracked. With AirPods Pro 2, you get glorious sound quality, top-tier active noise cancellation, spatial audio, all the usual Apple smarts, and even an unloseable case.

Apple AirPods 3rd Gen: was £169 now £129 at Amazon
While we were hoping for AirPods 3rd Gen to drop to at least £149 for Prime Day, Amazon has just lowered the price to £129, marking a new all-time low. You get the spatial audio of AirPods Pro, but without the in-ear fit, which some people don't like (and no active noise cancellation).

Apple AirPods (2nd Generation): was £129 now £95 at Amazon
If you're cool without noise cancelation or a more modern build, Apple's 2nd Generation AirPods fit the bill with all the expected features and a massive 26% discount. Right now, for Prime Day, you can get these AirPods for just Apple's 2nd generation AirPods, which just hit a sale for just £95.

Apple AirPods Max: was £499 now £449 at Amazon
This is a great price for these excellent headphones – we've seen them fall to this price a few times, but very rarely less than it (although they have dipped as low as £403.99 in the past). For this price, you get a pair of exquisite-sounding headphones – as long as the green finish suits – that deliver some of the best noise cancellation and spatial audio in the business, along with all the usual AirPods advantages.

Apple Watch SE (2nd gen, 40mm): was £249 now £192 at Amazon
We're big fans of the latest Apple Watch SE here at TechRadar, and right now, Amazon has the budget smartwatch on sale for £192, a new record-low price. Although you're missing advanced features like the always-on display and ECG, we'd still recommend the SE for most users

Apple Watch 9 (41mm, GPS): was £399 now £314 at Amazon
The excellent Apple Watch 9 is now on sale for £314, which is a new record-low price this Prime Day. The Apple Watch 9 is a great buy thanks to its powerful S9 SiP chipset, 18 hours of battery life, and gorgeous new display. As always, the latest Apple Watch has health and lifestyle features bolstered significantly by the innovative new double-tap feature. 

Apple iPad 10.2 2021 (64GB): was £369 now £294.99 at Amazon
The entry-level iPad has only been cheaper than this on one rare occasion this year, and only by a few pounds. It's enough of a discount to make this entry-level iPad worth your consideration. The savings are a good amount to invest in a selection of App Store apps and games.

MacBook Air (M1, 2020): was £999 now £799 at Amazon
This is a great price for the previous generation MacBook Air M1 - although ever-so-slightly more than the record low (£35 off). While there's a newer M2 model available now, this is still a very powerful creative workstation that'll suit most users. If you've had an eye on the device we called a 'game-changer' in our MacBook Air M1 review, then now's still a good time to buy, but we could see the price drop below £700 for Prime Day.

MacBook Air M2 (2022): was £999 now £849 at Amazon
Amazon has the MacBook Air M2 for $70 more than its lowest-ever price. Even though a newer M3 version is available, we concluded that this is still one of the best laptops you can buy in our MacBook Air M2 review, thanks to the stylish design, clear display, impressive performance, and long 18-hour battery life. For those needing a premium powerhouse for creative apps such as photo editing, video editing, and more intense workloads, this is worth the extra investment.

MacBook Air 13-inch (M3): was £1,099 now £949.97 at Amazon
The latest MacBook Air is down to a new record-low price of £949.97 at Amazon. The brand-new model was released earlier this year and runs on the powerful M3 chipset, making it a great buy for creatives and anyone after a high-end device. Our five-star MacBook Air 13-inch M3 review praised its excellent performance, lengthy 18 hours of battery life, and slick fan-less design. We think it's the best laptop you can buy right now if you've got a decent budget for a portable and powerful machine.

Amazon Prime: 30-day free trial
If you've never signed up before, you can get a 30-day free trial of Amazon Prime to get access to this year's Prime Day deals. You get the same benefits as paid members, including free delivery and access to other services such as Prime Video, Prime Music, Prime Gaming, and more. You can cancel at any time during the trial to avoid paying the regular fee, which is $14.99 / £8.99 per month.