Black Friday phone deals 2024: live sales on Apple, Samsung, and Google models

The iPhone 16 and Samsung Galaxy S24 Ultra on a yellow Black Friday deals background
(Image credit: Apple / Samsung / Future)

Black Friday sale events are now well underway at leading retailers across the UK, with great Black Friday deals being offered on many of the best iPhones and best Android phones.

Argos, for instance, has discounted the excellent iPhone 15 Pro to a record-low £849 (was £999) as part of its Black Friday sale, while Samsung fans can save a massive £250 on the Samsung Galaxy Ultra at Samsung directly.

Below, we've rounded up the best of this year's Black Friday phone deals. If you're after an iPhone, specifically, check out our dedicated Black Friday iPhone deals and Black Friday iPhone 16 deals pages.

Today's best Black Friday phone deals

Apple iPhone 16
Apple iPhone 16: was £799 now £779 at John Lewis

John Lewis has knocked £20 off the price of all iPhone 16 models, in any colour and storage configuration. Sure, that's not a massive saving, but you're better off saving £20 here than paying full price for the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, or iPhone 16 Pro Max somewhere else.

Samsung Galaxy S24 Ultra
Samsung Galaxy S24 Ultra: was £1,249 now £999 at Samsung UK

The Samsung Galaxy S24 Ultra is the most powerful phone Samsung has ever made, and it's a strong contender for the best specs sheet on the market. Its quad-camera setup, with up to 100x digital zoom, is famous for quality and reliability, while its 6.8-inch 1440p display makes photos, videos, and games look exceptional. Internally, the Snapdragon 8 Gen 3 for Galaxy is as fast a chipset as you'll find on an Android phone. A saving of £250 is no joke for a phone that's won places in several TechRadar buying guides. Oh, and it comes with an S Pen stylus, too.

Samsung Galaxy Z Fold 6
Samsung Galaxy Z Fold 6: was £1,799 now £1,249 at Laptops Direct

This astounding deal from Laptops Direct brings the cutting-edge Samsung Galaxy Z Fold 6 down to the same retail price as the Galaxy S24 Ultra – meaning you're effectively getting the folding aspect of this class-leading folding phone for no additional cost. The two phones aren't quite one-for-one specs-wise, but seeing a folding phone sold for the same price as its flagship counterpart is extremely exciting – let alone the impressive total discount of £550. And that's not to suggest the Z Fold 6 is any slouch: you'll get the Snapdragon 8 Gen 3 chipset, an advanced triple-camera system, and Galaxy AI out of the box.

Samsung Galaxy S24
Samsung Galaxy S24: was £799 now £599 at Laptops Direct

With £200 off its original price, this deal makes the excellent Samsung Galaxy S24 more appealing than ever. As you'll see in our Samsung Galaxy S24 review this phone has nearly enough features onboard to be called an Ultra device. The FHD+ display makes photos and videos look vibrant and rich in colour, while the triple-camera system with 3x optical zoom gives you near-limitless photography capabilities. Top-of-the-line internals and seven years of promised updates mean that the Galaxy S24 is a phone that will last, too.

Apple iPhone 15 Pro
Apple iPhone 15 Pro: was £999 now £849 at Argos

Argos has slashed the device-only price of the excellent iPhone 15 Pro from £999 to a record-low £849 ahead of Black Friday. If you're not yet convinced by the iPhone 16 and still fancy taking Apple Intelligence for a spin, this is a great-value handset that'll remain supported with updates until at least 2028. In fact, I'd argue that this is the biggest Black Friday phone bargain of 2024.

Apple iPhone 15 Pro
Apple iPhone 15 Pro: was £1,099 now £949 at Argos

If you'd prefer more storage, Argos has also discounted the 256GB variant of the iPhone 15 Pro to a record-low £949 for Black Friday. That's even better than the current deal prices offered by both Amazon and Laptops Direct, though we don't expect stock to last very long on this one. If you're after a 512GB model, Laptop Direct's £1,199 deal price is still the best around.

Apple iPhone 15 Pro Max
Apple iPhone 15 Pro Max: was £1,199 now £1,049 at Amazon

For Apple's larger 15 Pro model, Amazon has the deal-based bragging rights. The mega-retailer is currently offering the 256GB model for just £1,049, and the bigger 512GB model for an impressively low £1,149. Neither of these iPhone 15 Pro Max prices are likely to be beaten on Black Friday itself.

Apple iPhone 16
Apple iPhone 16: was £829 now £779 at giffgaff

Giffgaff's pre-Black Friday iPhone 16 promotion is rare in that it saves you money on the device itself, as well as on data (you'll get extra data on various plans for no extra cost). To qualify for the £50 saving, you'll just need to add a monthly plan costing £10 or more. You can also split the device cost over 36 months, so in theory, the best possible iPhone 16 deal here is £30.95/mo for 60GB of data with a £25 upfront payment.

Apple iPhone 16 Pro: £44.99/mo at iD Mobile

Apple iPhone 16 Pro: £44.99/mo at iD Mobile
Carphone Warehouse is currently offering a Black Friday deal on iD Mobile's 24-month iPhone 16 Pro plan. For just £44.99/mo and £39 upfront, you'll get a whopping 500GB of data, which is quintuple (5x) the usual 100GB offering. iD Mobile itself also has various discounts on monthly plans, albeit with higher upfront fees than this Carphone Warehouse deal.

Apple iPhone 15: £34.99/mo at iD Mobile

Apple iPhone 15: £34.99/mo at iD Mobile
Another great iD Mobile promotion here: you can pick up the iPhone 15 for just £34.99/mo (was £36.99/mo) and £19 upfront on a 24-month plan. For that price, you'll get 10GB of data and unlimited everything else. If you want more data, similar deals are available on 100GB and Unlimited plans, albeit with higher upfront fees. iD Mobile is currently offering discounted monthly plans for the iPhone 15 Plus, too.

Apple iPhone 14
Apple iPhone 14: was £599 now £549 at Amazon

Amazon continues to knock £50 off the price of the iPhone 14 ahead of Black Friday. This device has been as low as £539 once before, and it may drop to that level again on Black Friday proper, but £549 is still a pretty great deal on a device that cost £699 just a year ago. If stock runs low at Amazon, Argos is currently offering the same deal on a range of colors.

Apple iPhone 13
Apple iPhone 13: was £499 now £449 at Argos

Despite its discontinuation, Argos is still stocking the 128GB iPhone 13 in black or white. £449 is an exceptional price on an iPhone that is, for all intents and purposes, the same device as the iPhone 14, and it'll continue to be supported by Apple with software updates until at least 2026 (likely 2027). The iPhone 13 is also currently still available at Amazon, albeit in more limited color and storage configurations.

Apple  iPhone SE (2022)
Apple iPhone SE (2022): was £429 now £299 at Laptops Direct

If you're looking for the cheapest possible iPhone on the market right now (one that's worth buying, that is), Laptop Direct's £299 deal on the iPhone SE (2022) is hard to beat. This phone's design may be outdated, but the internal specs remain strong, and it'll continue to be supported with software updates until at least 2027 (likely 2028).

Motorola Edge 50 Ultra
Motorola Edge 50 Ultra: was £849 now £649 at Lenovo UK

The Motorola Edge 50 Ultra was already a lot of phone for its price tag, offering a high-spec triple camera setup, 144hz display, and massive 1TB of storage for less than the price of an iPhone 16 Plus. At this discounted price from parent company Lenovo (replicated, by the way, on Mobiles.co.uk), the Edge 50 Ultra is an absolute steal, and with a specs sheet like this should be at the forefront of any prospective Android buyer's mind. It even comes with a charger in the box!

Samsung Galaxy A35
Samsung Galaxy A35: was £389 now £289 at Amazon

It's a great time to nab our favourite cheap Samsung phone at Amazon – this deal has the Galaxy A35 with the expanded 256GB storage option for less than the typical base-model price. That means more space for less, meaning you'll have more room for photos and videos taken with the phone's useful triple-camera array. This phone already offers great value for money at its normal price point, which makes this offer even more enticing.

Google Pixel 8
Google Pixel 8: was £699 now £404.99 at Amazon

The Google Pixel 8 remains a capable flagship with an excellent spec sheet, and at just over a year old it can still keep pace with today's competitors. This deal sees the Pixel 8 come down to the price of an average mid-tier handset, an absolute steal for a phone of this caliber. This compact powerhouse sports a 6.2-inch display, 50MP main camera, and Google's own Tensor G3 chipset. The Pixel 8 also runs the latest version of Android 15, bringing essential features and AI tools to the phone.

Google Pixel 8 Pro
Google Pixel 8 Pro: was £999 now £499 at Amazon

The term "half-price" is rare in the tech world, and even more so for premium flagships, which is why this Google Pixel 8 Pro deal is so exciting. Amazon is offering last year's premium Pixel phone for a clean £500 off, bringing the total price to a smooth £499. This is an absolute steal for a phone with this much hardware and software power: you're looking at a 6.7-inch display, triple camera system with 5x optical zoom, and the powerful Google Tensor G3 chipset. Fans of Google, Android, or phones in general shouldn't sleep on this excellent deal.

Google Pixel 7
Google Pixel 7: was £599 now £299 at Laptops Direct

You can save a ludicrous £300 on the former-flagship Google Pixel 7 at Laptops Direct, which technically brings this excellent Android phone £0.50 under half-price. The Pixel 7 impressed us when it launched back in 2022, and its specs are still more than modern enough to handle today's day-to-day, gaming, and AI challenges. Bluntly, this is a spectacular phone for a ridiculously cheap price.

OnePlus 12R
OnePlus 12R: was £649 now £449 at OnePlus US & Canada

The OnePlus 12R is a solid contender in the mid-range phone market and our pick for the best value OnePlus model. OnePlus are offering this plucky sibling to the flagship OnePlus 12 for a tasty £200 discount, and that's before you add on any savings from the company's trade-in scheme. £449 is already a great price for a phone this capable, but trading in an old device could push things into proper budget territory.

Nothing Phone 2
Nothing Phone 2: was £629 now £519 at John Lewis

Here's a wildcard: a funky-looking mid-range flagship that bucks trends in design and pricing, now even easier on your pockets. The Nothing Phone 2 is a solid offering from the maverick tech company headed by a co-founder of OnePlus. The Snapdragon 8+ Gen 1 keeps things snappy, while a dual 50MP camera system keeps you snap-happy. The real triumph of the Nothing Phone 2 is its unique design: a transparent rear panel adorned with reactive LEDs. One for those who love something a bit different.

Deals selected by
A picture of Jamie Richards
Deals selected by
Jamie Richards

As TechRadar's mobile computing staff writer, I've got my finger on the pulse of the phones and tablets world. I'm immersed in the latest news when it comes to smart devices and mobile software. Following my coverage of the most recent Prime Day sale, I'm here to save you money this Black Friday by bringing you all the best deals for products that are worth investing in.

Black Friday phone deals FAQs

The iPhone 14 being held in a hand

Apple iPhone 14 Pro Max full home screen (Image credit: Future)

When will this year's Black Friday phone deals start?

They already have! Black Friday itself takes place on November 29 this year, but retailers and mobile carriers are already offering plenty of Black Friday phone deals on all manner of devices, from top-end iPhones to affordable Pixels.

So, if you're looking to bag a bargain this year, we'd recommend bookmarking this page and checking in regularly from now until December, as we'll be rounding up all the best promotions as they appear.

What Black Friday phone deals should I expect?

This year's Black Friday phone deals span everything from unlocked deals at retailers like Amazon and Currys to discounts on plans at the major networks. O2, Vodafone, EE, and Three are all holding Black Friday events, so it's a great time to consider upgrading your phone or your plan.

In terms of models, Android handsets are seeing the deepest price cuts over Black Friday, with record-low discounts being offered on Samsung, Google, Motorola, and other brands. Deals on iPhones are a little less impressive, but certain older models (like the iPhone 15 Pro) are seeing reasonable discounts.

Why trust TechRadar this Black Friday

TechRadar has been covering Black Friday for over ten years now, so we're well-placed to draw on a vast pool of experience when it comes to retail events. Not only that, but we track the best cell phone deals day in and day out, so we know exactly what's a real Black Friday deal versus the usual fare.

Not only are we an absolute dab-hand at covering large retail events like Black Friday, but our team of experts has also personally reviewed hundreds of phones from all the leading brands. Thanks to our rigorous review process and testing methodology, we know the best phones to recommend to our readers. And, if one of these devices just so happens to get a price cut over Black Friday, we can tell you exactly whether or not it's worth your money (and why).

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Jamie Richards
Mobile Computing Staff Writer

Jamie is a Mobile Computing Staff Writer for TechRadar, responsible for covering phones and tablets. He’s been tech-obsessed from a young age and has written for various news and culture publications. Jamie graduated from Goldsmiths, University of London in 2024 with a bachelor’s degree in Journalism. Since starting out as a music blogger in 2020, he’s worked on local news stories, finance trade magazines, and multimedia political features. He brings a love for digital journalism and consumer technology to TechRadar. Outside of the TechRadar office, Jamie can be found binge-watching tech reviews, DJing in local venues around London, or challenging friends to a game of Super Smash Bros. Ultimate.