Salesforce
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![Salesforce Pro Suite](https://cdn.mos.cms.futurecdn.net/yH2DnJXzYHmRtYvaP3s2bU-320-80.jpg)
Salesforce Pro wants to take the hassle out of CRM for your small business
By Craig Hale published
SMBs are facing a ‘make or break’ year, says Salesforce as it unveils new, more advanced CRM tier.
![Salesforce Einstein 1 Studio](https://cdn.mos.cms.futurecdn.net/mDUzHdknR72Psw7NraZeCQ-320-80.jpg)
Salesforce unveils Einstein 1 Studio, giving you more Copilot control than ever
By Craig Hale published
Einstein 1 Studio uses low-code solutions to help enterprises get more out of their Copilot with greater customization options.
![man using a tablet in an office](https://cdn.mos.cms.futurecdn.net/cTRuH3eDCwcCh3zQZka4TP-320-80.jpg)
How much does a CRM cost? A guide to pricing the most popular CRM software
By Barclay Ballard published
Some CRM platforms are free. Others are not. This guide explains how to ensure you're getting value for money.
![people in meeting](https://cdn.mos.cms.futurecdn.net/T2gXw9TbucEq8SwJzDGuv9-320-80.jpg)
Here are the 5 fundamental steps for a successful CRM strategy
By Barclay Ballard published
We've put together a guide on how to craft the right strategy for getting the most from your chosen CRM platform.
![Man holding a pen to paper](https://cdn.mos.cms.futurecdn.net/mtMfiWDPxt8b4mZdRZ6JJB-320-80.jpg)
Here are the 30 most common CRM terms and what they mean
By Barclay Ballard published
We've provided definitions for 30 of the most commonly used CRM terms so you're fully in the know.
![Salesforce](https://cdn.mos.cms.futurecdn.net/6wtzTiLoEYW3oCzFJp2TFn-320-80.jpg)
Salesforce is the latest tech giant to reveal major job cuts
By Craig Hale published
Restructuring at Salesforce will see 700 workers laid off, but a further 1,000 reportedly recruited.
![Woman on a customer service call](https://cdn.mos.cms.futurecdn.net/6eVES2TmJ7a6bhVSejKk6S-320-80.jpg)
A brief history of CRM: How customer relationship management became one of the most important business software
By Barclay Ballard published
This article explains the history of CRM software, reaching back decades to before digital tools were the foundation of modern business
![Microsoft](https://cdn.mos.cms.futurecdn.net/983ecac3aa0a26034f1763b848868ca5-320-80.jpg)
5 powerful myths and 5 inconvenient truths about CRM you absolutely need to know
By Barclay Ballard published
These myths continue to hold back CRM adoption. This article sets the record straight.
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